Mastercard Economics Institute

Secondhand, pre-loved, pre-owned, upcycled – no matter the stitch or state, the circular fashion market is gaining popularity, according to the Mastercard Economics Institute. Shoppers are increasingly choosing circular items across price points, driven by savings and environmental benefits. Increasing its relevance, the market may be more immune to policy and global trade impacts since new product creation is not involved, a key element that could further fuel consumer appeal.

In addition to gaining market share, circular fashion has different seasonality trends than the broader retail space and is concentrated in cities. Using aggregated and anonymized Mastercard data, these spending trends and impacts are explored in more detail as a key part of the online apparel sector.

Read the full report from the Mastercard Economics Institute

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Mastercard is a global technology company in the payments industry. Our mission is to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments and businesses realize their greatest potential. With connections across more than 210 countries and territories, we are building a sustainable world that unlocks priceless possibilities for all.

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