Submitted by Bacardi Limited
TORONTO, May 4, 2020 /CSRwire/ - Bacardi, the world’s largest privately-held spirits company, has received high praise for its bold acts of leadership in the last year, earning the family-owned company a coveted spot on the 2021 Best Workplaces™ in Canada List. Coming in at #13 among the 50 companies in the small business category, Bacardi in Canada was recognized out of hundreds of businesses that compete for this commendation annually.
Bacardi sees its family-oriented and entrepreneurial culture as the cornerstone of growth, globally and locally, with its dynamic team in Canada, which has also led to the company being listed among the 2021 Best Workplaces™ in Retail and Hospitality. It is committed to investing in training programs that foster this mindset for its employees and empower them, both professionally and personally. At the start of the pandemic, the company was praised for the speed with which it adapted to the crisis, the transparency of communication from leadership, and the way it nurtured feelings of camaraderie, even with less face-to-face time together as a team due to the pandemic. These intentional actions helped employees feel safe, heard and that their contributions matter, and further promoted the winning work culture that teams at Bacardi enjoy.
Bacardi in Canada is also proud to be recognized as a 2021 Best Workplace™ for Women. Gender parity is an ongoing endeavor at Bacardi and an area in which it has made considerable strides. Globally, Bacardi has a goal to achieve a gender-balanced workforce by employing at least 45% women within the company. In Canada, the company is already ahead of this goal, with 47% female employees among its total workforce strength of 55. The company runs mentorship programs and female empowerment conferences through the Bacardi Women in Leadership (WIL) initiative, which serves to establish a competitive advantage by unleashing the potential of current and future female leaders.
“At Bacardi in Canada, we know that building an inclusive and fearless culture takes dedication, selflessness, and teamwork, and we are proud to see a commitment to our people and the community recognized by the Great Place to Work® Institute,” says Blair MacNeil, General Manager of Bacardi in Canada. “Leaders at Bacardi have a responsibility to create high-functioning and inclusive teams by providing their people with the support and opportunities they need to do great things. I’m particularly proud to see us acclaimed for our focus on creating a positive impact, both within our company and in the community, along with creating a great workplace for women.”
Bacardi has always been agile and open to challenges. It has shone through in the last year as an agile and compassionate employer that was an early adopter of working from home and continues to find ways for its people to stay connected while apart.
A focus on talent development was never lost during lockdowns; rather it was elevated to help encourage people to focus on their own development during this time of reflection. Among the most popular training programs is one that enables employees to discover their purpose, define their values, and build a long-term career plan specially tailored to their strengths and future ambitions. Managers at Bacardi also attend workshops to develop a coaching culture that fosters a nurturing environment and growth mindset across the company. For those looking to learn new skills or test the waters in another area of the business, they can “step up” to short-term assignments to learn from new teams and projects.
Bacardi continues to extend its action beyond its workforce to its local communities. In support of the local community and its extended family in the industry, Bacardi Limited, the parent company of Bacardi, acted swiftly during the pandemic by shifting production across markets, including the U.S., to help make hand sanitizers for frontline workers and by committing $4 million to support the restaurant and bar industry globally.
Other Bacardi Workplace Certifications:
About Bacardi in Canada
Bacardi Canada, Inc., is the Canadian import and distribution arm of family-owned Bacardi Limited, the world’s largest privately held spirits company. Bacardi Limited is headquartered in and boasts a portfolio of more than 200 brands and labels, including BACARDÍ® rum, GREY GOOSE® vodka, PATRÓN® tequila, DEWAR'S® Blended Scotch whisky, BOMBAY SAPPHIRE® gin, MARTINI® vermouths and sparkling wines, and other leading and emerging brands. Founded nearly 160 years ago in Santiago de Cuba, family-owned Bacardi Limited currently employs more than 7,000, operates more than 20 production facilities in 11 countries, and sells its brands in more than 170 countries. Visit www.bacardilimited.com or follow us on Twitter, LinkedIn, or Instagram.
About Great Place to Work®
Great Place to Work® is the global authority on workplace culture. Since 1992, they have surveyed more than 100 million employees around the world and used those deep insights to define what makes a great workplace: trust. Great Place to Work helps organizations quantify their culture and produce better business results by creating a high-trust work experience for all employees. Emprising®, their culture management platform, empowers leaders with the surveys, real-time reporting, and insights they need to make data-driven people decisions. Their unparalleled benchmark data is used to recognize Great Place to Work-Certified™ companies and the Best Workplaces™ in the US and more than 60 countries, including the 100 Best Companies to Work For® and World’s Best list published annually in Fortune. Everything they do is driven by the mission to build a better world by helping every organization become a Great Place to Work For All™.
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