ADVISORY...--(BUSINESS WIRE)--Program Begins at 11:45 a.m. Today; Great Photo Opportunities

Who:

-- Thousands of Principal Financial Group(R) employees

-- Barry Griswell, chairman and CEO of the Principal Financial Group

-- Larry Zimpleman, president and COO of the Principal Financial
Group

-- Shannon Cofield, president of United Way of Central Iowa

-- Twenty-two executives from The Principal(R)

What:

Elvis Presley. Forrest Gump. Fred Astaire and Ginger Rogers. They're
all appearing today at The Principal's United Way employee Thank You
event to celebrate a record-breaking campaign. Executives will come
dressed as movie stars/characters and compete for the title of
best-dressed during a contest to wrap-up this year's campaign. Barry
Griswell, chairman and CEO, Larry Zimpleman, president and COO, along
with employees, will determine the winner.

When:

Friday, Sept. 8, 11a.m. - 1p.m. (Program begins at 11:45 a.m.)

Where:

The Principal Plaza, located between 7th Street and 8th Street,
Des Moines

Metered parking is available along 8th Street.

Copyright Business Wire 2006

Principal Financial Group, Inc.

Principal Financial Group, Inc.

Principal Financial Group^® (Nasdaq: PFG) is a global financial company with 18,500 employees1 passionate about improving the wealth and well-being of people and businesses. In business for more than 140 years, we’re helping more than 51 million customers1 plan, protect, invest, and retire, while working to support the communities where we do business, and build a diverse, inclusive workforce. Principal^® is proud to be recognized as one of America’s 100 Most Sustainable Companies2, a member of the Bloomberg Gender Equality Index, and a Top 10 “Best Places to Work in Money Management3.” Learn more about Principal and our commitment to building a better future at principal.com.

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