Cummins, Inc.

Essity

KeyBank

Empowering Communities, One Drop at a Time

Tork Receives World’s First Certification for Meeting European Design for All Standard

$20 Million Investment From KeyBank Bolsters New Affordable Housing Initiative in Cleveland

<img alt="Kenesha Lewis working" data-entity-type="file" data-entity-uuid="af2afd91-90b8-40e6-b259-8b961c0ada70" src="/sites/default/files/inline-images/rural-entrepreneurs_Mastercard_031925.png" width="640" class="align-center" height="533" loading="lazy" /><a href="https://www.mastercard.com/news/perspectives/2025/remote-access-for-rural-entrepreneurs-it-s-a-struggle-to-click-into-the-digital-economy/" target="_blank">Mastercard</a>

Working as a waitress in Greenville, a small city of less than 30,000 nestled in the heart of the Mississippi Delta, Kenesha Lewis thrived off the strong connections she created with her regular customers and dreamed of one day starting her own business.

After working her way up to become a restaurant manager and later district training manager, she transitioned to a career in finance and banking. But entrepreneurship still beckoned, and in 2018, she started making fruit arrangements and then began experimenting with making smoothies after work to kick a life-long sugar addiction. And before long, she solidified her idea that would mix her passion for people with her growing interest in healthy eating.

When people started lining up at 6 a.m. for a taste of her fruit concoctions, Lewis and her husband Jason decided to use their savings to start their own smoothie shop.

But they quickly realized running a business demanded more than hospitality experience. They turned to the <a href="https://higherpurposehub.org/" target="_blank">Higher Purpose Hub</a> and <a href="https://wceams.com/delta-compass/" rel="noopener" target="_blank">Delta Compass</a> — two local organizations with roots as business development organizations, whose resources, such as training and mentorship, help create economic opportunities in rural Mississippi.

Based an hour north of Greenville, Higher Purpose is one of several dozen business development organizations, known as BDOs, backed by <a href="https://www.lisc.org/rural/" target="_blank">Rural LISC</a>, the rural arm of Local Initiatives Support Corporation, one of the biggest community development financial institutions in the country. CDFIs are specially certified financial institutions with a mission to provide services to vulnerable communities — from urban centers to rural regions often overlooked by traditional banks.

For entrepreneurs like Lewis, CDFIs like Rural LISC are a vital stepping stone to building the financial and digital skills needed to develop small businesses that are the lifeblood of rural areas where one in five Americans live.

Set up 30 years ago, Rural LISC focuses, in part, on helping business owners deal with challenges such as small markets, inadequate financing opportunities and, in recent years, lack of technology and internet connectivity, says Nadia Villagran, Rural LISC director and LISC vice president.

The child of Mexican immigrant parents who worked around the clock to provide for their family, Villagran understands the need for CDFIs to match the “sweat equity” people invest in their businesses with appropriate services and resources.

“In rural communities, people have these great ideas, but it’s a struggle to build the muscle of being a business owner,” Villagran says.

Organizations like Rural LISC are uniquely positioned to reach these entrepreneurs — not only with financial access but technical support, such as digital upskilling and access to digital tools, says Sandy Fernandez, who leads <a href="https://www.mastercard.us/en-us/business/overview/striveusa.html" target="_blank">Mastercard Strive in the U.S.</a>, which aims to equip small businesses with the digital tools to build resilience and grow, in part through partnerships with CDFIs.

“Their deep-rooted local relationships enable them to customize solutions for their communities, helping deploy digital payment systems, cybersecurity resources, and other technology solutions more effectively,” Fernandez says. “Their community-centric approach builds trust and allows them to serve businesses operating on slim margins.”

Higher Purpose Hub helped the Lewises build the business leaderships skills they needed to get ahead, and it introduced them to local banks, opened the doors to getting the financing they needed, and sponsored billboards to support <a href="https://kayskutefruit.com/" target="_blank">Kay’s Kute Fruit</a>.
<img alt="Kenesha Lewis working" data-entity-type="file" data-entity-uuid="d14615e8-eb4f-497d-b694-2f302d1b8974" src="/sites/default/files/inline-images/rural-entrepreneurs2_Mastercard_031925.jpeg" width="640" class="align-center" height="853" loading="lazy" />They now employ five staff members to serve acai bowls, veggie wraps and smoothies made with kale, pineapple, mango and other fresh produce.

A few years later, Higher Purpose and the entire community proved once again to be invaluable. When the smoothie bar was broken into and vandals wreaked havoc in 2023, the town’s outpouring of financial and emotional support allowed them to quickly repair the damage and re-open their doors.

“I don’t know if we would have survived or succeeded the way that we have without Higher Purpose,” says Lewis, who juggles running the business with being a mother of two boys — one a high school senior and the other a six-month-old.

<blockquote>
"You can’t be in a business just for the money, as it won’t last. If your passion is there, love what you do and stick with it. You have to water your ground for it to grow.”

Kenesha Lewis
</blockquote>

Rural LISC helps people develop business plans and strategize social media, and it makes sure they are ready to apply for bank loans. “We want to be the first ones in,” Villagran says, “but we don’t have to stay if they get so much attention they’re able to come to the market and be supported by the traditional world of small business investing.”

Now Mastercard is stepping up its collaboration with Rural LISC and other CDFIs to scale support for small businesses across rural America.

Ensuring that rural businesses have access to both short-term working capital and long-term growth financing remains a top priority, Fernandez says, but Mastercard is also helping equip rural businesses to compete more strongly in a digital-first economy. That includes supporting BDOs with technical assistance and peer learning networks, developing localized strategies to address unique challenges, such as a lack of broadband access, and even using Mastercard’s data-driven insights to help all CDFIs optimize lending, track impact and identify funding gaps areas.

Back in Greenville, Mississippi, Lewis pays her community forward by talking to local school children about building healthy eating habits and acting as mentor to others looking to start on their own business journey.

“The advice I give people is, you can’t be in a business just for the money, as it won’t last. If your passion is there, love what you do and stick with it,” she says. “You have to water your ground for it to grow.”

<a href="https://www.mastercard.com/news/perspectives/2025/remote-access-for-rural-entrepreneurs-it-s-a-struggle-to-click-into-the-digital-economy/" target="_blank">Originally published by Mastercard</a>

<a href="https://www.mastercard.com/news/" target="_blank">Follow along Mastercard's journey to connect and power an inclusive, digital economy that benefits everyone, everywhere.</a>

Remote Access: For Rural Entrepreneurs, It’s a Struggle To Click Into the Digital Economy

<img alt="soccer jerseys" data-entity-type="file" data-entity-uuid="7871e1d7-5d2e-46ca-8030-3badf9ce787b" src="/sites/default/files/inline-images/North-Carolina-Women-SoccerTeam_Merz-Aesthetics_032025_2.jpg" width="640" class="align-center" height="3003" loading="lazy" />March 20, 2025 /CSRwire/ - Merz Aesthetics, the world’s largest dedicated medical aesthetics business, announced their continued partnership with the North Carolina Courage, the National Women’s Soccer League team based in Cary, North Carolina, marking the partnership’s fourth consecutive year.  
“We are proud to continue our partnership with the NC Courage, an organization aligned in our shared values of the importance of confidence and empowerment of women,” said Patrick Urban, President of Merz Aesthetics North America. “Our commitment to fostering deeper community development and supporting women’s programs remains stronger than ever, and this partnership is a keystone in those efforts.”  
Merz Aesthetics is also thrilled to again sponsor the North Carolina Courage ‘Woman of the Match’ award, which will be presented at each home game this season to a woman who has made an impact in the Raleigh or broader North Carolina Triangle community. This will be the second year the community partners have showcased women who go above and beyond to help build confidence in the local community through the ‘Woman of the Match’ program. The first honoree for the new season will be recognized during the NC Courage home opener game on March 22, 2025.  
“Merz Aesthetics has been an incredible partner for several years, and we are excited to see this collaboration continue in 2025. Our two organizations came together through a shared commitment to empower and support women in sports, and that bond has only strengthened during this partnership. Our league and club have experienced significant growth in recent years, and the unwavering support of our major partners is crucial for our ongoing progress and success. We’re grateful that Merz Aesthetics shares our values and is dedicated to helping us build a best-in-class organization for our players, staff, and community,” said Courage President Francie Gottsegen.  
For the third year, the NC Courage home opener will also feature Merz Aesthetics’ corporate partner, Dress for Success Triangle, who will have their mobile ‘Confidence Boutique’ on-site at the home opener on March 22.
<img alt="&quot;Driving Confidence&quot; bus" data-entity-type="file" data-entity-uuid="ddf84d7b-3950-41e6-a7e2-44049af5e596" src="/sites/default/files/inline-images/North-Carolina-Women-SoccerTeam2_Merz-Aesthetics_032025_1.jpg" width="640" class="align-center" height="536" loading="lazy" />Dress for Success Triangle will be collecting new and gently used professional handbags, uniting the local community around the organization’s mission – empowering Raleigh women to achieve economic independence by providing professional attire and the development tools to help them thrive in work and life. All those who donate to the purse drive will be entered to win a signed NC Courage jersey.  About Merz Aesthetics  
Merz Aesthetics is a medical aesthetics business with a long history of empowering health care professionals, patients and employees to live every day with confidence. We aim to help people around the world look, feel and live like the best versions of themselves — however they define it. Clinically proven, its product portfolio includes injectables, devices and skin care treatments designed to meet each patient’s needs with high standards of safety and efficacy. Being family owned for more than 115 years, Merz Aesthetics is known for building unique connections with customers who feel like family. Merz Aesthetics’ global headquarters is in Raleigh, N.C., USA, with a commercial presence in 90 countries worldwide. It is also a part of Merz Group, which was founded in 1908 and is based in Frankfurt, Germany. Learn more at <a href="https://merzaesthetics.com/" target="_blank">merzaesthetics.com</a>.  About the North Carolina Courage  
Competing in their ninth season of competition in 2025, the Courage began play in the National Women’s Soccer League (USSF Division I) in 2017. The Courage were formed when Steve Malik purchased the Western New York Flash and relocated the franchise to Cary, North Carolina. The team plays home matches at First Horizon Stadium at WakeMed Soccer Park and is the winningest club in NWSL history, claiming seven league trophies as three-time NWSL Shield winners (2017, 2018, 2019), two-time NWSL Champions (2018, 2019), and two-time UKG NWSL Challenge Cup champions (2022, 2023). The Courage also won the 2018 ICC Championship. Follow the Courage on the web at <a href="https://www.nccourage.com/" target="_blank" title="https://urldefense.com/v3/__http://www.nccourage.com__;!!N96JrnIq8IfO5w!j4GIHL11ngaKgx3uCl3sFlZEKPGZiUVurDHkGEZP4dVIYHPB-R_8JfdAkkoUKrp_CZEDPMuRC-6ZekvTO96svNEThMOzgEwn$">www.nccourage.com</a> and on social media @TheNCCourage.  
© 2024 Merz North America, Inc. All rights reserved. Merz, Merz Aesthetics, MAX Merz Aesthetics Exchange and the Merz Aesthetics Confidence To Be Logo are trademarks and/or registered trademarks of Merz Pharma GmbH &amp; Co. KGaA in the U.S.  Media Contact:  <a href="mailto:tyra.sitton@merz.com" target="_blank">Tyra Sitton</a>  
Senior Director, Strategic Marketing Communications, North America

<a href="https://us.merzaesthetics.com/news/merz-aesthetics-extends-partnership-with-north-carolina-womens-soccer-team/" target="_blank">Read More</a>

Merz Aesthetics Extends Partnership With North Carolina Women’s Soccer Team

<img alt="coach bags in clouds with fast company logo" data-entity-type="file" data-entity-uuid="0bc1362b-b49e-4cca-b06b-d0ffcc992e46" src="/sites/default/files/inline-images/Tapestry_Coahtopia_Logo_2025.png" width="640" class="align-center" height="1500" loading="lazy" />Coachtopia is one of Fast Company’s 2025 Most Innovative Companies! 

Every year, Fast Company recognizes brands and organizations that are developing ideas and technologies with the power to transform the world. We are proud to share that Coachtopia, Coach’s circular sub-brand, has won a place on this year’s list in recognition of their work to build a better, more circular future for fashion by designing and making products according to their Made Circular principles.
<img alt="coach bag amongst clouds" data-entity-type="file" data-entity-uuid="932da5cb-e2f5-40bc-9fd4-419e265d9d41" src="/sites/default/files/inline-images/Coachtopia_Famm_2025.jpg" width="640" class="align-center" height="1200" loading="lazy" />One key innovation in 2024 was launch of the Alter/Ego collection—a range of bags crafted with the leather scraps left over from the creation of iconic Coach styles—including the Tabby and Brooklyn bags—which might otherwise have gone to landfill. With this collection, Coachtopia has started to go beyond simply making with waste, to thinking ahead to future Coach waste and working to design it out from the beginning. It’s the brand’s next step towards a zero-waste future.
<img alt="two brown coach bags in the sky" data-entity-type="file" data-entity-uuid="7e6f51de-9711-4680-a4e9-d591c1b8e4db" src="/sites/default/files/inline-images/Coachtopia__2025.jpg" width="640" class="align-center" height="1200" loading="lazy" />Learn more about Coachtopia <a href="https://www.coach.com/shop/coachtopia" target="_blank">here</a>.

About Tapestry. Inc.

Our global house of brands unites the magic of Coach, kate spade new york and Stuart Weitzman. Each of our brands are unique and independent, while sharing a commitment to innovation and authenticity defined by distinctive products and differentiated customer experiences across channels and geographies. We use our collective strengths to move our customers, empower our communities and to make the fashion industry more sustainable. Individually, our brands are iconic. Together, we can stretch what’s possible.

Coachtopia Makes Fast Company’s Most Innovative Companies List

<img alt="The Digital Skills Imperative in Canada" data-entity-type="file" data-entity-uuid="734449bc-24c3-4c39-8bad-1206a68d0456" src="/sites/default/files/inline-images/Digital-Skills-Imperative_Tata-Consultancy-Services_031825.png" width="640" class="align-center" height="540" loading="lazy" />MUMBAI, India and TORONTO, MARCH 19, 2025 /CSRwire/ - <a href="https://www.tcs.com/" target="_blank">Tata Consultancy Services</a> (TCS) (BSE: 532540, NSE: TCS), a global leader in IT services, consulting, and business solutions, has issued a report on closing the digital divide in Canada by ensuring jobseekers have the skills needed to succeed in a business world being transformed by AI. Entitled “The Digital Skills Imperative in Canada,” the report is based on insights from a recent roundtable event in Toronto and is available on the TCS Digital Empowers <a href="https://tcsempowers.tcsapps.com/amer/digital-empowers/insights/the_digital_skills_imperative_in_canada_" target="_blank">Insights page</a>.

At the roundtable, experts from TCS and the Dais, a public policy and leadership think tank at Toronto Metropolitan University, met with Canadian employment, business, and education stakeholders. They discussed crucial factors necessary to support individuals at risk of being left behind due to the rapid advancement of technologies like AI and the shortage of relevant skills.

Examining trends affecting the demand for skilled workers, the report explored challenges and opportunities for jobseekers -- from the rapid advent of new technologies to the increasing pace of change in industries. Calls to action include:

<ul><li>Higher education and the private sector should be more transparent about the specific skills needed for job roles</li>
	<li>Large employers should reskill workers to benefit from employee loyalty and encourage new skills to make the Canadian workforce more competitive</li>
	<li>Institutions offering micro-credentials – short courses offering qualifications in specific subject areas -- can enhance their impact by partnering with employers to design relevant coursework</li>
</ul>For more information, download the full report <a href="https://tcsempowers.tcsapps.com/amer/digital-empowers/insights/the_digital_skills_imperative_in_canada_" target="_blank">here</a>.

About TCS Empowers  
TCS is building greater futures by connecting people to opportunities in the digital economy. Through innovative and collective knowledge, TCS helps create equitable, inclusive pathways for all, especially women, youth and marginalized groups. Visit <a href="https://on.tcs.com/csr" target="_blank">on.tcs.com/csr </a>and follow #TCSEmpowers on social media. 

About Tata Consultancy Services

Tata Consultancy Services is an IT services, consulting and business solutions organization that has been partnering with many of the world’s largest businesses in their transformation journeys for over 56 years. Its consulting-led, cognitive powered, portfolio of business, technology and engineering services and solutions is delivered through its unique Location Independent Agile™ delivery model, recognized as a benchmark of excellence in software development.

A part of the Tata group, India's largest multinational business group, TCS has over 607,000 of the world’s best-trained consultants in 55 countries. The company generated consolidated revenues of US $29 billion in the fiscal year ended March 31, 2024, and is listed on the BSE and the NSE in India. TCS' proactive stance on climate change and award-winning work with communities across the world have earned it a place in leading sustainability indices such as the MSCI Global Sustainability Index and the FTSE4Good Emerging Index. For more information, visit <a href="http://www.tcs.com" target="_blank">www.tcs.com</a>.

TCS media contacts:

Corporate Communications &amp; India  
Email: <a href="mailto:corporate.communications@tcs.com">corporate.communications@tcs.com</a>  
Email: <a href="mailto:saxena.kritika@tcs.com">saxena.kritika@tcs.com</a>| Phone: +91 22 6778 9999  
Email: <a href="mailto:kimberly.solomon@tcs.com">kimberly.solomon@tcs.com</a> | Phone: +91 22 67789098

Canada  
Email: <a href="mailto:tiffany.fisher@tcs.com">tiffany.fisher@tcs.com</a> | Phone: +1 416-999-2140

###

TCS and Toronto Metropolitan University Release Report on Urgent Need for New Skills in AI Era for Canadian Workforce

<figure role="group" class="align-center"><img alt="CDL EcoTrain" data-entity-type="file" data-entity-uuid="9b617cb2-bccd-4fde-a5c9-69ed8df09dc3" src="/sites/default/files/inline-images/Sustainability_CDL_31225.jpg" width="640" height="3000" loading="lazy" /><figcaption>Created by CDL and designed with architectural input from TA.LE Architects, the CDL EcoTrain is Singapore’s first decommissioned commuter train cabin repurposed and transformed into a vibrant hub for sustainability education.</figcaption></figure>City Developments Limited (CDL) has launched two pioneering initiatives on 10 March 2025, the CDL EcoTrain and CDL Microforest, at City Square Mall, Singapore’s first eco retail complex.

The CDL EcoTrain is Singapore’s first decommissioned commuter train cabin from the Singapore Mass Rapid Transit (SMRT) network, repurposed and transformed into an operationally zero-energy climate education hub. Powered by solar energy, this zero-energy train cabin features interactive displays, hands-on exhibits and workshops co-created with Just Keep Thinking (JKT), Singapore’s largest science and sustainability social media platform. Designed to spark environmental awareness among children and youths, the CDL EcoTrain is a creative approach to community engagement and climate education.

The CDL EcoTrain, part of the Land Transport Authority’s (LTA) upcycling initiative which repurposes decommissioned SMRT cabins, is the first public-facing repurposed train located at a retail mall.

Adjacent to the CDL EcoTrain, the CDL MicroForest represents a bold step in leveraging nature-based solutions to combat climate challenges in dense urban environments. The CDL MicroForest is a 2,800 square feet (sq ft) regenerative tropical microforest, developed in collaboration with experts in ecology and biological sciences from the National University of Singapore (NUS), and with inputs from the National Parks Board (NParks). This pioneering nature-based solution for cooling through greening aims to combat urban heat and biodiversity loss in high-density urban landscapes, serving as a living laboratory to study how microforests can lower temperatures, boost biodiversity and enhance ecological resilience.

The creation of the MicroForest is an extension of CDL’s long-standing commitment to sustainability and integrating nature in the built environment. Since 2010, CDL has also been voluntarily conducting biodiversity impact assessments (BIAs) on greenfield sites located within or adjacent to natural habitats before construction. Environmental mitigation measures are also undertaken where necessary.

The launch was graced by Singapore's President Tharman Shanmugaratnam, who participated in a tree-planting ceremony alongside representatives from CDL, NParks, NUS, as well as young eco-champions. This symbolic event underscores the strength of the 3P (Public, Private and People) partnership model in advancing urban sustainability and biodiversity conservation.

Mr Sherman Kwek, CDL’s Group Chief Executive Officer, said, "Climate action thrives on the power of 3P collaboration and innovation. We created the CDL EcoTrain and MicroForest as sustainable showcases to complement our ongoing revamp of City Square Mall. Since its opening in 2009, City Square Mall has established itself as Singapore’s first eco-mall, home to innovative community spaces for sustainability events and education, such as the <a href="https://cdlsustainability.com/singapore-sustainability-academy/" target="_blank">Singapore Sustainability Academy</a>. The timely launch of the EcoTrain and MicroForest enhances the Mall’s unique position as a family-friendly eco-hub with exciting programmes to nurture future eco-champions and promote sustainable living.”

Scaling Impact: A Blueprint for Sustainable Cities

As cities worldwide grapple with the effects of climate change, CDL’s EcoTrain and MicroForest present scalable, high-impact solutions that can be adapted across urban landscapes. By demonstrating how decommissioned infrastructure can be repurposed for sustainability education and how regenerative tropical microforests can contribute to climate resilience, these projects set a new benchmark for integrating ESG principles into real estate development.

With urban populations expected to continue rising, the need for innovative, nature-based interventions has never been greater. Through these initiatives, CDL showcases how the built environment can harmonise with nature, creating sustainable, livable cities that benefit both people and the planet.

Projects like the CDL EcoTrain and MicroForest highlight the power of cross-sector collaboration in driving urban transformation. By investing in climate education and biodiversity restoration, CDL continues to pave the way for a more resilient and environmentally conscious future.

Media Contact: <a href="mailto:priscilla.tan@cdl.com.sg" target="_blank">Priscilla Tan, Sustainability Manager</a>

<a href="https://www.cdl.com.sg/newsroom/president-tharman-unveils-two-sustainability-innovations-for-the-community-at-city-square-mall-the-cdl-ecotrain-and-a-cooling-microforest" target="_blank" title=" Read More ">Read More</a>

CDL Unveils EcoTrain and MicroForest Launched by Singapore’s President: Advancing Urban Sustainability Through Innovation and Nature-Based Solutions

<figure role="group" class="align-center"><img alt="Steamer baskets filled with food" data-entity-type="file" data-entity-uuid="2c34da4e-23e1-4164-ac57-3d10f89ff9b1" src="/sites/default/files/inline-images/Food-Fortification_Griffith-Foods_031125.jpeg" width="640" height="675" loading="lazy" /><figcaption>Image courtesy of WBCSD</figcaption></figure>Food fortification is one of the most cost-effective, scalable solutions to tackle hidden hunger – and yet, its full potential remains untapped. 
At Griffith Foods, we believe fortification is a low-hanging fruit that can drive massive impact on public health. By adding essential vitamins and minerals to everyday foods, we can help prevent deficiencies, improve global food and nutrition security, and harness nutrition as a key driver of healthier, more sustainable food systems. 
That’s why we are proud to have contributed to WBCSD’s new playbook, a practical resource for businesses to accelerate action on fortification. 
Download the playbook here: <a href="https://lnkd.in/eaFHG4tt" target="_blank">https://lnkd.in/eaFHG4tt</a> and let’s Create Better Together!

Our Sustainability Journey 
At Griffith Foods, we are committed to driving positive impact through a regenerative mindset. Sustainability is connected to everything we do as a business, and by 2030, we are dedicated to significantly improving the future with a singular sustainable business strategy that we call our 2030 Aspirations. To learn more about Griffith Foods and its current sustainability efforts, visit them online and download the 2023 Sustainability Report. About Griffith Foods 
At Griffith Foods, our purpose defines who we are, what we do, and why we exist, highlighting what makes us distinct and authentic in the marketplace. We help our partners meet the evolving needs and desires of consumers in ways that respect and sustain the planet. Our care and creativity mean we’ll find the right mix of global reach and local impact to serve the earth and nourish all of us who call it home.

View original content <a href="https://www.linkedin.com/posts/griffith-foods_foodsystemstransformation-activity-7300527868600537088-aoBo/?utm_source=share&amp;utm_medium=member_desktop&amp;rcm=ACoAAACuHX0B_8exHEeyvRwmSoxObmkHGHY9tFQ" target="_blank">here</a>.

Food Fortification to Accelerate Food and Nutrition Security

Working as a waitress in Greenville, a small city of less than 30,000 nestled in the heart of the Mississippi Delta, Kenesha Lewis thrived off the strong connections she created with her regular customers and dreamed of one day starting her own business.

<img alt="Meet Morgan M., Sales Executive, Principal Financial Group." data-entity-type="file" data-entity-uuid="588e5ede-c3ac-4e89-a26d-a7dba94be861" src="/sites/default/files/inline-images/Meet%20Morgan_Principal%20Financial%20Group_3.17.25A.png" width="640" class="align-center" height="669" loading="lazy" /><a href="https://careers.principal.com/blog/morgan-m-taking-initiative-accessible-leadership" target="_blank">Originally published on Principal.com</a>

I started out with a challenging past, limited resources, and big dreams. My journey at Principal® has taught me that professional growth is less about achieving milestones on a prescribed path and more about channeling personal strengths. 

Here, the door is open to do so. 

A culture of accessible leadership 

My journey began with a chance encounter. I met a Principal Vice President while working at a careers fair, and we really hit it off. As a near-graduate with plans already set, I wasn’t looking to apply to a <a href="https://careers.principal.com/recent-graduates" target="_blank">sales development program</a> (not my field at the time) at a company I hadn’t heard of. But the connection stuck with me, and I sent in my resume. 

The night before my final interviews, I attended a happy hour and met a leader who would become instrumental in my career. She took the time to have a candid conversation and address some personal concerns I’d shared. This wasn’t just a professional courtesy—it was another real connection. 

Later down the road, the Principal CEO accepted a meeting with me simply because I asked. 

The willingness to take care of employees has gone above and beyond. Truly. When I didn’t have housing as a new hire, a colleague went so far as to welcome me into his home. This is not part of our employee benefits; it would never be expected. His gesture changed things for me and formed a lifelong friendship.  

Owning what you bring to the table

There’s a stereotypical image of a financial sales professional—a persona I simply don’t fit. But that’s never been a problem here. Principal doesn’t need its sales people to conform; it needs us to connect. 

My mentors consistently reinforced this message: Be who you are, not who you think you should be. Your authenticity is your greatest professional asset. Instead of trying to fit a mold, I learned to tap into my own skills, my own communication style, my own way of building trust with clients. 

There have been plenty of times I’ve advocated to try something new or work toward change. It isn’t just tolerated, it’s celebrated. 

Creating your own opportunities 

I work remotely, which could be seen as a barrier to growth. But I’ve found plenty of opportunities and visibility by volunteering for cross-functional projects, reaching out with innovative ideas, and consistently demonstrating my commitment.  

Take for example my work with the LGBTQ+ employee resource group. By showing genuine commitment and proactively pitching some ideas for organizational change—like addressing marketing language to be more inclusive and highlighting the purchasing power of the LGBTQ+ community—I made both an impact and an impression. I even wound up presenting to the Principal board of directors. 

I also lead a Career Development Network pod, helping colleagues navigate their professional growth. It’s an opportunity on both sides of the table. So many leaders and mentors have invested in me, and it’s important to me to invest in others in return. 

I’ve gone from foster care to presenting in the boardroom, but my story isn’t about being an exception. It’s about demonstrating that with the right mindset and support, potential exists for anyone. 

When you show up authentically, work hard, and remain curious, there are no limits.  

University of Georgia is not an affiliate of any member company of the Principal Financial Group® 

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Breaking Barriers: A Journey of Professional Growth

<center><iframe allow="accelerometer; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen="" frameborder="0" height="370" src="https://www.3blmedia.com/sites/default/files/2025-03/Speed-Shopping-DICKS.mp4" width="100%"></iframe></center>

<a href="https://investors.dicks.com/news/news-details/2025/DICKS-Sporting-Goods-taps-IShowSpeed-Tom-Brady-Kevin-Durant-Suni-Lee-and-Travis-Hunter-for-Latest-Footwear-Campaign/default.aspx" target="_blank">Originally published on DICK'S Sporting Goods Newsroom</a>

PITTSBURGH, March 21, 2025 /CSRwire/ -- Today, DICK'S Sporting Goods (NYSE: DKS) announced a new footwear ad campaign titled, <a href="https://www.youtube.com/watch?v=a8XX_3cDfck" rel="nofollow" target="_blank">Speed Shopping</a>, which showcases DICK'S as the destination for athletes' footwear needs with its extensive assortment of performance and lifestyle sneakers and cleats. The campaign stars viral video creator and streamer, <a href="https://www.instagram.com/ishowspeed/?hl=en" rel="nofollow" target="_blank">IShowSpeed</a>, alongside top athletes <a href="https://www.instagram.com/tombrady/?hl=en" rel="nofollow" target="_blank">Tom Brady</a>, <a href="https://www.instagram.com/easymoneysniper/?hl=en" rel="nofollow" target="_blank">Kevin Durant</a>, <a href="https://www.instagram.com/sunisalee/?hl=en" rel="nofollow" target="_blank">Suni Lee</a> and <a href="https://www.instagram.com/db3_tip/?hl=en" rel="nofollow" target="_blank">Travis Hunter</a>.
<img alt="IShow Speed shown with an armful of sneakers." data-entity-type="file" data-entity-uuid="d95ecb76-82b2-4437-9eee-d674e9c337c3" src="/sites/default/files/inline-images/IShowSpeed%20with%20shoes_DICK%27S%20Sporting%20Goods_3.20.25A.png" width="640" class="align-center" height="763" loading="lazy" />IShowSpeed, who is known for his unparalleled athleticism, is surprised when his routine shopping trip to DICK'S Sporting Goods for a pair of sneakers turns into an all-out competition against a roster of legendary athletes. Brady, Durant, Lee and Hunter appear out of thin air to challenge the global phenom to a series of tests – from a 1-on-1 contest with Durant and backflip challenge with Suni to a face-off with The GOAT – all while he's trying to shop for some of the hottest footwear in the game, including the <a href="https://www.dickssportinggoods.com/p/adidas-womens-handball-spezial-shoes-24adiwspzlhsbggrnftw/24adiwspzlhsbggrnftw?color=Ash%20Green%2FMint%20Foam" rel="nofollow" target="_blank">adidas Spezial</a>, <a href="https://www.dickssportinggoods.com/p/adidas-mens-adizero-electric-2-exotic-speed-football-cleats-24adialctrcxtcspdclt/24adialctrcxtcspdclt?srsltid=AfmBOorWyRQuMqeJihydslPkh8MbstANmgOwJfXav86V964wH0HkJYpf" rel="nofollow" target="_blank">adidas Electric Exotic Speed Cleats</a>, <a href="https://www.dickssportinggoods.com/p/hoka-womens-bondi-9-running-shoes-24fhqwbnd9strflwrftw/24fhqwbnd9strflwrftw?color=Black%2FRose%20Gold" rel="nofollow" target="_blank">Hoka Bondi 9</a>, <a href="https://www.dickssportinggoods.com/p/nike-mens-vapor-elite-1-nrg-football-cleats-24nikmvprlt1crmbldlt/24nikmvprlt1crmbldlt?srsltid=AfmBOormtgv3IWx5yWX0ITre8Ol4jwF-4mYpqs1RtR6y0ydSbiKgaUQN" rel="nofollow" target="_blank">Nike Vapor Elite 1 NRG Football Cleats</a>, Nike KD18 (available in-stores and on <a href="https://www.dickssportinggoods.com/" rel="nofollow" target="_blank">dicks.com</a> beginning on 4/18) and more.
<img alt="IShow Speed and Suni Lee." data-entity-type="file" data-entity-uuid="244ebed5-14a0-47e0-a253-e3a860ed1cf8" src="/sites/default/files/inline-images/IShowSpeed%20and%20Suni%20Lee_DICK%27S%20Sporting%20Goods_3.20.25B.png" width="640" class="align-center" height="762" loading="lazy" />"Only at DICK'S could a quick shopping trip turn into a side quest with some of the greatest athletes ever!" said IShowSpeed. "Getting to work with DICK'S and these legends was an amazing experience. Tom Brady said it best, DICK'S is the GOAT!"
<img alt="IShowSpeed shown with a shopping cart." data-entity-type="file" data-entity-uuid="15d514d9-0a51-43c3-80bb-018cf1ed92e1" src="/sites/default/files/inline-images/IShowSpeed_DICK%27S%20Sporting%20Goods_3.20.25C1.png" width="640" class="align-center" height="526" loading="lazy" />"The campaign is all about the energy that makes culture and footwear so intertwined. By bringing together IShowSpeed and the biggest athletes in the world, we wanted to create something that's not just about shopping for shoes – it's about the experience, competition and passion that fuels every athlete," said Emily Silver, Chief Marketing Officer at DICK'S Sporting Goods.
<img alt="IShowSpeed and Travis Hunter." data-entity-type="file" data-entity-uuid="caf721aa-c597-4378-a44e-cdbcc70e4c99" src="/sites/default/files/inline-images/IShowSpeed%20and%20Travis%20Hunter_DICK%27S%20Sporting%20Goods_3.20.25D.png" width="640" class="align-center" height="757" loading="lazy" />Speed Shopping, developed and produced by <a href="https://www.obbmedia.com/" rel="nofollow" target="_blank">OBB Media's</a> branded content studio, bolded, is a continuation of OBB's partnership with DICK'S Sporting Goods. The spot highlight's DICK'S Sporting Goods' commitment to merging sports, style and culture. With IShowSpeed's signature banter and high-energy interactions, the content delivers non-stop action and highlights a well-rounded, elevated assortment that makes DICK'S an exciting footwear destination for young athletes on and off the field.

Starting today, Speed Shopping will run across broadcast, digital, social and streaming services including Amazon Prime, Disney+, Hulu, Max, Netflix, YouTube Auction and YouTube Select. To learn more, please visit DICK'S Footwear Shop <a href="https://www.dickssportinggoods.com/s/footwear/shop-footwear" rel="nofollow" target="_blank">here</a>.

About DICK'S Sporting Goods  
DICK'S Sporting Goods (NYSE: DKS) creates confidence and excitement by inspiring, supporting and personally equipping all athletes to achieve their dreams. Founded in 1948 and headquartered in Pittsburgh, the leading omnichannel retailer serves athletes and outdoor enthusiasts in more than 850 DICK'S Sporting Goods, Golf Galaxy, Public Lands and Going Going Gone! stores, online, and through the DICK'S mobile app. DICK'S also owns and operates DICK'S House of Sport and Golf Galaxy Performance Center, as well as GameChanger, a youth sports mobile platform for live streaming, scheduling, communications and scorekeeping.
<img alt="DSG Logo." data-entity-type="file" data-entity-uuid="843d25d9-1190-4f49-b68b-62ea12d776ca" src="/sites/default/files/inline-images/DICKS_Sporting_Goods_Logo_0.jpg" class="align-center" width="400" height="164" loading="lazy" />Driven by its belief that sports have the power to change lives, DICK'S has been a longtime champion for youth sports and, together with its Foundation, has donated millions of dollars to support under-resourced teams and athletes through the Sports Matter program and other community-based initiatives. Additional information about DICK'S business, corporate giving and employment opportunities can be found on <a href="https://www.dickssportinggoods.com/" rel="nofollow" target="_blank">dicks.com</a>, <a href="https://investors.dicks.com/investors/default.aspx" rel="nofollow" target="_blank">investors.dicks.com</a>, <a href="https://www.sportsmatter.org/" rel="nofollow" target="_blank">sportsmatter.org</a>, <a href="https://www.dickssportinggoods.jobs/" rel="nofollow" target="_blank">dickssportinggoods.jobs</a> and on <a href="https://www.instagram.com/dickssportinggoods/?hl=en" rel="nofollow" target="_blank">Instagram</a>, <a href="https://www.tiktok.com/@dickssportinggoods?lang=en" rel="nofollow" target="_blank">TikTok</a>, <a href="https://www.facebook.com/dickssportinggoods/" rel="nofollow" target="_blank">Facebook</a> and <a href="https://x.com/DICKS?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor" rel="nofollow" target="_blank">X</a>.

Media Contact  
DICK'S Sporting Goods – <a href="mailto:press@dcsg.com" rel="nofollow" target="_blank">press@dcsg.com</a>

DICK'S Sporting Goods announced a new footwear ad campaign titled, Speed Shopping, which showcases DICK'S as the destination for athletes' footwear needs with its extensive assortment of performance and lifestyle sneakers and cleats

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