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Virgin Media Inc (NASDAQ:VMED) launches new approach to sustainability reporting

Virgin Media Inc (NASDAQ:VMED) launches new approach to sustainability reporting

Published 12-09-10

Issued by Virgin Media

Summary

The report shows how the company intends to encourage more sustainable lifestyles through digital technolog

Report Highlights

Virgin Media's exclusively digital approach to sustainability reporting goes live. www.virginmedia.com/sustainability

Virgin Media, the leading entertainment and communications company, is known for delivering the best digital experience to customers across the UK. The company is now taking the same innovative approach to sustainability reporting, by using the power of digital to show people how the company’s sustainability story is evolving, as it happens, through HD video, news stories and social media.

Virgin Media has put its digital leadership at the heart of its sustainability story. Virgin Media’s new web platform www.virginmedia.com/sustainability shows how the company intends to encourage more sustainable lifestyles through digital technology, with initiatives such as the Virgin Media Pioneers www.virginmediapioneers.com/ programme, while also managing the many complex issues associated with the growth of digital technology.

The web platform also shows how the company is managing its other sustainability priorities, including:

Building a low carbon, low waste business
Creating a more diverse and inclusive workforce
Working with suppliers to meet its sustainability challenges

HD video and news stories in each area are under-pinned by more detailed information and data, including the targets the company has set itself for improvement. The new web platform will replace their annual printed CR & Sustainability report.

Neil Berkett, CEO of Virgin Media said, “We believe this is the future of sustainability reporting. People want to see for themselves what companies like us are up to and then have a proper conversation about it. I’d encourage others to follow our lead and harness the power of digital to get their message out there”.


Virgin Media is a Nasdaq-listed, UK entertainment and communications company with almost 10 million customers. The company employs around X people, across approximately 700 UK sites, and is a leading provider of a 'quad play' of services - fibre optic, cable broadband; digital TV; fixed-line phone and mobile.
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Virgin Media

Virgin Media

Virgin Media is the first provider of all four broadband, TV, mobile phone and home phone services in the UK. The company delivers ultrafast broadband connections to over half of all UK homes, with speeds of up to 100Mb, and is expanding this cable network - the result of a multi-billion pound investment - to reach thousands more people across the country. Virgin Media has developed the most advanced interactive television service, bringing together broadcast TV, thousands of hours of on demand programming and the best of the web in a single set-top box powered by TiVo. The company was the first to offer HD TV and 3D on demand to millions of UK households. Virgin Media also operates the most popular virtual mobile network in the UK which, when launched, was the world’s first such mobile phone service. It is also one of the largest fixed-line home phone providers in the country. Virgin Media Inc. is listed on the NASDAQ Stock Market and the London Stock Exchange (VMED). For more information, go to Virgin Media is the first provider of all four broadband, TV, mobile phone and home phone services in the UK. The company delivers ultrafast broadband connections to over half of all UK homes, with speeds of up to 100Mb, and is expanding this cable network - the result of a multi-billion pound investment - to reach thousands more people across the country. Virgin Media has developed the most advanced interactive television service, bringing together broadcast TV, thousands of hours of on demand programming and the best of the web in a single set-top box powered by TiVo. The company was the first to offer HD TV and 3D on demand to millions of UK households. Virgin Media also operates the most popular virtual mobile network in the UK which, when launched, was the world’s first such mobile phone service. It is also one of the largest fixed-line home phone providers in the country. Virgin Media Inc. is listed on the NASDAQ Stock Market and the London Stock Exchange (VMED). For more information, go to www.virginmedia.com.

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