Infection preventionists play a vital role in safeguarding people from healthcare-associated infections. Their dedication to protecting patients, hospital staff and visitors against infections in healthcare environments inspired the launch of Clorox Professional’s “Protecting With Purpose” marketing campaign

Highlighting our commitment to public health, the campaign showcases these professionals and what motivates them to protect with purpose. We captured some of their stories at a recent meeting of Association for Professionals in Infection Control and Epidemiology, the professional association representing IPs. Thanks to a long–standing CloroxPro partnership with APIC, we are able to continually expand our understanding of our end users to better serve their needs.

Throughout its 111-year history, The Clorox Company has been dedicated to infection prevention. Clorox Healthcare supports today’s healthcare professionals through product solutions, educational tools and other resources to help keep this community and the healthcare facilities where they work clean and safe.

 

The Clorox Company

The Clorox Company

The Clorox Company has long been committed to purpose-driven growth. We believe our purpose is clear: to champion people to be well and thrive every single day.

Our allegiance to this shared aspiration guides and inspires our company to act with swiftness and confidence toward a more socially and environmentally sustainable future. With an ambition to mobilize all of our people and brands, we strive to act as a force for positive, lasting change in three key areas: 

• Healthy lives: Improving people’s health and well-being.
• Clean world: Taking climate action and reducing plastic and other waste.
• Thriving communities: Investing in our people and communities to contribute to a more equitable world.

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