The get-out-the-vote initiative, in partnership with the Ad Council, comes after MTV's signature music awards show was pushed back by a day to not conflict with the presidential debate between Kamala Harris and Donald Trump.
Published 10-10-24
Submitted by Paramount
Originally published by The Hollywood Reporter
By Hilary Lewis
Decades after MTV began covering the presidential elections through the lens of young voters via its “Choose or Lose” programming, the network’s parent company, Paramount, is once again urging young people to make their voices heard in the 2024 election.
Ahead of the 2024 MTV Video Music Awards, Paramount has launched its Vote ’24 campaign in partnership with the Ad Council.
People can go to the Vote ’24 online hub, VoteVoteVote.com, and check their registration status, register to vote, preview their ballot and find voting information and resources.
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About Paramount Global
Paramount Global (NASDAQ: PARA, PARAA) is a leading global media and entertainment company that creates premium content and experiences for audiences worldwide. Driven by iconic studios, networks and streaming services, its portfolio of consumer brands includes CBS, Showtime Networks, Paramount Pictures, Nickelodeon, MTV, Comedy Central, BET, Paramount+, Pluto TV and Simon & Schuster, among others. The company delivers the largest share of the U.S. television audience and boasts one of the industry's most important and extensive libraries of TV and film titles. In addition to offering innovative streaming services and digital video products, Paramount Global provides powerful capabilities in production, distribution and advertising solutions.
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