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Case IH Attend Expo Prado in Uruguay
Case IH Attend Expo Prado in Uruguay
Published 10-04-24
Submitted by CNH
Case IH, a brand of CNH, showcased its products to some of the most important companies in the agro-industrial and livestock sector in Uruguay.
The brand attended the 119th Expo Rural Prado, the International Livestock Exhibition and Agro-industrial and Commercial Exhibition organized by the Rural Association of Uruguay (ARU) in Montevideo. The event was a great chance to discuss developments in technology and efforts to increase sustainability in farming.
Case IH highlighted the Farmall tractor line.
“Expo Prado is the most important genetics fair in the country, where the vast majority of livestock customers attend given the characteristics of the region. But it is also a very traditional social-business event that gives us the opportunity to continue interacting with our customers,” said Fermín Lafitte, director of Pertilco S.A.
“It is essential to share with customers and producers a fair of these characteristics to listen to them and learn about their needs, in addition to exhibiting our products and offering the power and performance with the distinctive premium design of Case IH," said Rodrigo Lanciotti, Marketing Manager.
The 119th edition of the expo stood out for highly productive days, including conferences, technical talks, training, livestock activities, in addition to showing the latest developments and advances in technology, machinery, agro-inputs and services.
CNH
CNH
CNH Industrial (NYSE: CNH) is a world-class equipment, technology and services company. Driven by its purpose of Breaking New Ground, which centers on Innovation, Sustainability and Productivity, the Company provides the strategic direction, R&D capabilities, and investments that enable the success of its global and regional Brands. Globally, Case IH and New Holland supply 360° agriculture applications from machines to implements and the digital technologies that enhance them; and CASE and New Holland Construction Equipment deliver a full lineup of construction products that make the industry more productive. The Company’s regionally focused Brands include: STEYR, for agricultural tractors; Raven, a leader in digital agriculture, precision technology and the development of autonomous systems; Hemisphere, a leading designer and manufacturer of high-precision satellite-based positioning, and heading technologies; Flexi-Coil, specializing in tillage and seeding systems; Miller, manufacturing application equipment; and Eurocomach, producing a wide range of mini and midi excavators for the construction sector, including electric solutions.
Across a history spanning over two centuries, CNH has always been a pioneer in its sectors and continues to passionately innovate and drive customer efficiency and success. As a truly global company, CNH’s 35,000+ employees form part of a diverse and inclusive workplace, focused on empowering customers to grow, and build, a better world.
For more information and the latest financial and sustainability reports visit: cnh.com
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