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Emotionalizing Quality: Meet Loan Ngô the Mastermind Behind the Strategy

Loan Ngô acts as a pioneer for good through her passion to “emotionalize quality” at Henkel Adhesive Technologies, as well as creating a culture of belonging within her team.

Emotionalizing Quality: Meet Loan Ngô the Mastermind Behind the Strategy

Loan Ngô acts as a pioneer for good through her passion to “emotionalize quality” at Henkel Adhesive Technologies, as well as creating a culture of belonging within her team.

Published 05-24-24

Submitted by Henkel

Loan Ngô

Pioneers for Good

Our purpose is what unites us at Henkel North America: Pioneers at heart for the good of generations. Our pioneering spirit is reflective of the diverse backgrounds, experiences and talents of our employees and partners. They dare to make an impact on the world by collaborating to tackle challenges, find solutions and open new perspectives.

Their contributions allow us to deliver products, services and innovations that enrich and improve everyday life. We invite you to “meet” our pioneers in our series, “Pioneers for Good.”

Introducing Loan

Loan Ngô, Vice President of Quality for Henkel Adhesive Technologies in North America, is a passionate driver of quality and safety. “I’m a business leader first, and I happen to love the area of quality and safety because it’s a role that helps us think about our process from front to back,” says Loan.

She is responsible for developing and implementing strategies that improve product quality and advance safety culture across Henkel facilities and teams. To Loan, quality and safety are about thinking beyond a person at machine and embracing the people doing the work.

Loan brings curiosity to learn her team's strengths, as well as their experience, passion, and ambition. She likes connecting all those dimensions with opportunities to help propel them forward so they can make their mark on the world in a way that is meaningful to them.

People in safety vests talking together
Loan posts "Quality Postcards" on Viva Engage, an internal social channel at Henkel, to create connections among peers, share best practices and raise awareness of the latest quality initiatives.

Building a culture that drives productivity and innovation

As a young girl, Loan moved to the U.S. from Vietnam where she not only had to learn a new culture but find new ways of engaging with people who were different. The experience taught her resilience, but also gave her a deep appreciation for people’s differences and an understanding that by embracing them, you can open doors to opportunity. She brings this philosophy to Henkel and into the culture of her team.

Culture is part of what Loan loves about Henkel. “The diversity of experiences, of heritages, of languages… I love being part of that.” She believes in creating an environment where everyone feels a sense of belonging, which for Loan, is the center of a high performing team.

If we can create an environment where people can say, ‘Right, I belong. I'm engaged. I'm empowered. I'm supported.’ Then we win. It’s the key to shaping that pioneering spirit.

Loan Ngô, Vice President of Quality, Henkel Adhesive Technologies, North America

Quality Postcard
Loan's "Quality Postcard" from her visit to Henkel's operation in Cannon Falls, MN.

Loan’s journey to “Emotionalize” quality

While creating a culture of belonging is a significant part of Loan’s strategy for success, her passion project came out of an encounter last year with a test pilot for an F35 fighter aircraft.

“I told the pilot that when I worked in aerospace producing aircraft engines, I was always thinking about keeping them safe so they can return home to their families, but I had never met any of the pilots. Meeting her created a much stronger emotion, tying the work to a human that I can think about protecting.”

It was an experience that morphed into a strategy Loan calls “emotionalizing quality.” She wants her team to think about their quality and safety work as more than a series of processes and actions. She believes putting yourself in the mind of the consumers can help spark curiosity and problem-solving.

“That's how we make innovation happen. Asking ourselves how we can do things better every day is going to accelerate the way in which we continue to drive high quality performance.”

Whether it is improving products or finding more sustainable processes that are safer for the planet, Loan is committed to helping bring new ideas to life that are better for people and the world around us. To help share what she has learned she started sending a series of “Postcards” from her trips to Henkel sites on the company’s internal Viva Engage social platform. She shares outcomes from conversations along with pictures of the team from each location, helping to create connections and inspire conversations among peers.

People smiling, sitting at a dining table with food in front of them
Loan Ngo and the NA quality leadership team taking a moment to celebrate team achievements. Pictured around the table starting left: Victor Garcia, Rosimar Ramirez, Kristine Tost, Tray Ballenger, Alan Kandel, Loan, and Ed Nguyen

A Pioneer with quality and safety at heart…

For Loan, being a pioneer at heart for the good of generations means emotionalizing quality into the daily practice across teams to provide cutting edge solutions based on the needs of the customer and foster a community of collaboration across teams.

“Being a pioneer at heart is searching for that different solution, stepping back, figuring out the problem, and asking how we might provide products and services to the customer in the safest, most efficient, and sustainable way possible.”

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About Henkel in North America
In North America, Henkel operates across its three business units: Adhesive Technologies, Beauty Care, and Laundry & Home Care. Its portfolio of well-known consumer and industrial brands includes Schwarzkopf® hair care, Dial® soaps, Right Guard® antiperspirants, Persil®, Purex®, and all® laundry detergents, Snuggle® fabric softeners as well as Loctite®, Technomelt® and Bonderite® adhesives. With sales of around 6 billion US dollars (5 billion euros) in 2019, North America accounts for 26 percent of the company’s global sales. Henkel employs approximately 9,000 people across the U.S., Canada and Puerto Rico. For more information, please visit, and on Twitter @Henkel_NA.

About Henkel
Henkel operates globally with a well-balanced and diversified portfolio. The company holds leading positions with its three business units in both industrial and consumer businesses thanks to strong brands, innovations and technologies. Henkel Adhesive Technologies is the global leader in the adhesives market – across all industry segments worldwide. In its Laundry & Home Care and Beauty Care businesses, Henkel holds leading positions in many markets and categories around the world. Founded in 1876, Henkel looks back on more than 140 years of success. In 2019, Henkel reported sales of more than 20 billion euros and adjusted operating profit of more than 3.2 billion euros. Henkel employs more than 52,000 people globally – a passionate and highly diverse team, united by a strong company culture, a common purpose to create sustainable value, and shared values. As a recognized leader in sustainability, Henkel holds top positions in many international indices and rankings. Henkel’s preferred shares are listed in the German stock index DAX. For more information, please visit

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