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16 Years and Counting! The 2023 Subaru Share the Love® Event Is Back To Help More Animals in Need

16 Years and Counting! The 2023 Subaru Share the Love® Event Is Back To Help More Animals in Need

Published 12-21-23

Submitted by Subaru of America, Inc.

"Subaru Share the Love Event" banner with picture of smiling dog

Originally published by The ASPCA

Exciting news for animal lovers nationwide! For the sixteenth year in a row, the ASPCA has been selected as a national charity partner to participate in the Subaru Share the Love® Event, which kicks off Thursday, November 16, and runs through January 2, 2024.

When you purchase or lease a new Subaru this holiday season, you have the chance to “share the love” with the ASPCA! For every new Subaru vehicle that is purchased or leased throughout the campaign, Subaru will donate $250 to the purchaser’s/lessee’s choice among four national charity partners, including the ASPCA, or a local Hometown Charity(ies) supported by individual retailers.*

Funds donated to the ASPCA will continue to help animals in need, like Jackson, who got a second chance after being rescued from an abandoned apartment in New York City, where he was found extremely underweight and suffering from ear infections and anxiety. Jackson was transported to the ASPCA Canine Annex for Recovery and Enrichment (CARE) where our dedicated staff immediately began giving him the care he needed and deserved.

Once Jackson was healthy enough, he was transferred to the ASPCA Adoption Center where he continued to work through his anxieties and put on weight. Soon enough, Jackson was ready to find a loving home! As fate would have it, Katie D. was looking for a big dog to share her life with and came across Jackson on the ASPCA website. The two have been by one another’s side ever since. Jackson is just one of hundreds of vulnerable dogs we see each year in need of care, protection and rehabilitation.

We’re excited that Subaru has chosen to support us once again this year, and we look forward to helping provide second chances for more animals like Jackson!

Since 2008, Subaru has donated over $35 million to the ASPCA through our partnership, including the Subaru Share the Love Event. We’re so thankful for Subaru and all of the Subaru owners who have supported the ASPCA through this campaign over the years! Their support has furthered our lifesaving efforts for countless animals in need nationwide.

*Subaru will donate $250 for every new Subaru vehicle sold or leased from November 16, 2023, through January 2, 2024, to four national charities designated by the purchaser or lessee. The four national charities will receive a guaranteed minimum donation of $250,000 each. All donations made by Subaru of America, Inc. Pre-approved Hometown Charities may be selected for donation depending on retailer participation. For every new Subaru vehicle sold or leased during the campaign period, participating retailers will donate a minimum of $50 in total to their registered Hometown Charities. Purchasers/lessees must make their charity designations by January 12, 2024. See your local Subaru retailer for details or visit

Subaru of America, Inc. Logo

Subaru of America, Inc.

Subaru of America, Inc.

Subaru of America, Inc. (SOA), based in Camden, New Jersey, is the United States-based distributor of Subaru brand vehicles. SOA is a subsidiary of Subaru Corporation of Japan. The company markets and distributes Subaru vehicles, parts and accessories through a network of more than 600 retailers throughout the United States.

Subaru Love Promise: Environment 

Subaru works to reduce waste, safeguard resources for future generations, and preserve natural spaces – making real, meaningful commitments to these goals. All Subaru products are manufactured in zero-landfill plants. Subaru is also the largest corporate donor to the National Park Foundation, providing over $55 million in support and helping protect America's over 400 national parks. Follow #SubaruLovestheEarth or visit

Subaru Love Promise: Pets 

Subaru believes all pets deserve a loving home and we are the largest corporate donor to the ASPCA®. Subaru is proud to help make the world a better place for them with over $51 million donated to national and local organizations, which has supported the adoption, rescue, transport, and health of over 420,000 animals. Follow #SubaruLovesPets or

Subaru Love Promise: Health 

Subaru believes we all should have a chance to lead a healthy life. Through our partnership with The Leukemia & Lymphoma Society® (LLS), Subaru and our retailers have supported nearly 300,000 cancer patients nationwide, making us the largest automotive donor to LLS. Follow #SubaruLovestoCare or visit

Subaru Love Promise: Community 

Subaru is dedicated to supporting those who need it the most in our communities. From donating food to Feeding America, providing essential items to homeless shelters, helping Meals on Wheels deliver meals to seniors, or supporting the American Red Cross in disaster response, Subaru believes communities get stronger when everyone is cared for. Follow #SubaruLovestoHelp or visit

Subaru Love Promise: Education 

Subaru believes that all students deserve an equal and fair opportunity at a quality education. Through our partnership with, Subaru and our retailers have supported more than 470,000 students nationwide and we are proud to be their largest corporate supporter. Follow #SubaruLovesLearning or visit

Subaru Share the Love® Event

Since the launch of the Subaru Share the Love Event in 2008, Subaru of America and our retailers have donated more than $256 million to charity, with customers choosing between four national charities and over 2,100 hometown charities, proving there's no limit to the amount of love we can all share. Follow #ShareTheLove or visit

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