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Share Your Community Investment Impact Through Storytelling

Translate your grants data into stories your stakeholders will love

Share Your Community Investment Impact Through Storytelling

Translate your grants data into stories your stakeholders will love

Published 07-25-22

Submitted by Benevity

Every great story has a hook and yours can be found in the data.

Corporate granting has a profound effect on both communities and business outcomes. The most powerful way to help your community and business stakeholders understand these impacts is through storytelling. And the most powerful place to start that story? Your measurable results.

In this conversation with Stephanie Franco, Head of Corporate Giving and Volunteerism and Jennifer Kirner, Senior Program Manager, Community Investment at TELUS, you’ll learn how data-driven storytelling is key to TELUS’ innovative approach to grantmaking. And it’s driving a new era of community investment — stakeholder philanthropy.

You’ll discover:

  • Key ways to use storytelling to share your results with internal and external stakeholders
  • How rigorous measurement links your granting impact to business success
  • Strategies to gain ongoing leadership buy-in for your community investment initiatives

Watch the webinar: https://event.on24.com/wcc/r/3725915/70616BE704E47B929197830A30523F77?partnerref=3bl

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Benevity

Benevity

Benevity's microdonation software is the engine for socially responsible businesses to engage their customers, employees and others (such as their supply chain or advertisers) in optional charitable giving. Benevity lets companies embed user-directed, tax-receiptable donations and corporate matching programs into their existing transaction environments, using their own brands and systems. Benevity makes it easy for companies to build authentic and impactful cause marketing, workplace giving and other social responsibility initiatives that increase engagement, brand differentiation and return on investment, while tying directly to business activities that drive the company's bottom line. Benevity's goal is to help build user-driven giving opportunities into all types of existing online interactions to involve customers and employees in giving to causes they care about; building greater loyalty, differentiation and customer and employee stickiness. Benevity wants to help companies and their customers, employees and partners turn "feel good" into real good, and change the landscape of philanthropy in the process.

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