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UNICEF and MAC Viva Glam Boost Efforts to Fight HIV/AIDS

By Rosemary Feitelberg

Published 05-03-22

Submitted by M·A·C Cosmetics

Doctor in Ethiopia holding purse
PHOTO COURTESY OF UNICEF

Originally published by Women's Wear Daily

AIDS remains the leading cause of death of women of reproductive age.

Strengthening a 19-year partnership with UNICEF, MAC Viva Glam is donating $1.5 million to the organization’s work that helps women and children. They have ramped up efforts to continue to help reduce the transmission of HIV from mothers to babies and the stigma associated with the disease.

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M·A·C (Make-up Art Cosmetics), a leading brand of professional cosmetics, is part of The Estée Lauder Companies Inc. Since its creation in Toronto, Canada, over 30 years ago, the brand’s popularity has grown through a tradition of word-of-mouth endorsement from makeup artists, models, photographers and journalists around the world. M·A·C is now sold in over 130 countries/territories worldwide. Follow M·A·C on Twitter, Snapchat and Pinterest at @MACcosmetics, become a M·A·C fan on Facebook, follow M·A·C on Instagram, watch M·A·C videos on YouTube. For a M·A·C location, visit maccosmetics.com.

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