Submitted by General Mills
FFA members know the important role agriculture plays in the world today – and so do the organization’s corporate partners.
Three companies—PepsiCo, General Mills and Bob Evans Restaurants—have recently partnered with the organization to educate students on the importance of regenerative agriculture, support personal growth and promote the FFA programs that currently exist.
As in any industry, consumers and technology drive what and how things are produced. Right now, personal health, sustainability and nutrition are significant drivers affecting agriculture, food and natural resources. Still, other market factors are constantly weighing on these industries as well, including economics, governmental policies, the environment, ad demographics and more. Meanwhile, innovation makes involvement in these industries ever-expanding.
FFA is sharing the importance of the agriculture, food and natural resources value chain with their members through various programs, and corporations are supporting these endeavors.
Today’s agriculture, food, and natural resources value chain is dramatically different than 15-20 years ago. Globalization, regulatory impact and consumer concerns have had a tremendous impact. In order to provide sustainable nutrition to a growing and changing population, it will require a new generation of talent and leadership. Leaders who are critical thinkers, who seek input from all stakeholders, who will embrace the technology that is available, or will develop new innovative solutions. While the organization partners with established corporate leaders in agriculture, it is excited to welcome new partners who represent the end product or direct to consumer portion of the value chain, expanding on agricultural education in classrooms.
PepsiCo, General Mills and Bob Evans Restaurants are working with FFA to help provide the next generation of leaders with the tools they need to ensure that the future of agriculture stays strong and sound.
“The agriculture, food and natural resources value chain plays an important role in everyday life,” said Molly Ball, president of the National FFA Foundation. “FFA members are the future leaders of this industry and with the support of companies throughout the country, we can ensure this chain stays strong.”
PepsiCo is working with the organization as part of its effort to support the next generation of farmers. Through the partnership, PepsiCo will work with recent FFA state officers and alumni to develop their leadership skills while helping to create a pipeline into commercial agriculture through targeted internships and career opportunities.
“At PepsiCo, we recognize that building a more sustainable food system will require investing in the next generation of farmers and agriculture workers. By providing FFAs alumni with access to PepsiCo’s network of globally recognized agriculture experts, and through targeted recruiting, we hope to accelerate these leaders’ careers to support a vibrant U.S. agriculture sector and more sustainable global food supply,” said Vice President of Global Sustainable Agriculture and Responsible Sourcing, PepsiCo, Christine Daugherty.
General Mills is engaging to provide hands-on experience and inspiration to FFA members by connecting them to regenerative agriculture producers with the intent that FFA members can then expand existing projects and be equipped with best practices– whether it be through supervised agricultural experiences (SAEs), Agriscience Fair projects or giving back to their communities through Living to Serve projects.
“We’re energized by the FFA’s unprecedented commitment to empowering their members by providing practical learning experiences,” said Mary Jane Melendez, chief sustainability and social impact officer at General Mills. “As a more than 150- year old global food company, we can share unique perspectives across a complex supply chain -- from farm to fork. We are thrilled to support FFA and the future leaders of the food and agriculture industries.”
And Bob Evans is funding supervised agricultural experience (SAE) grants that will give high school students the opportunity to further explore careers in agriculture through innovative experiential learning projects and programming during the school year.
“Over the past six months, it’s become increasingly clear the importance of securing the country’s food supply for times like these when we’re met with the unimaginable. The only way that can happen is through continued investment in our nation’s valued farmers, who are responsible for ensuring we all have wholesome, fresh food to eat – both at home and in restaurants,” said Saed Mohseni, chief executive officer for Bob Evans Restaurants. “In partnering with the National FFA and supporting the next generation of farmers, we’re paying homage to our farming roots, while helping to ensure a fresh and robust food supply for all and a strong future for farmers across the country.”
Together, they are all working toward ensuring the agriculture value chain stays strong and continues to thrive.
The National FFA Organization provides leadership, personal growth and career success training through agricultural education to more than 760,000 student members who belong to one of the more than 8,700 local FFA chapters throughout the U.S., Puerto Rico and the U.S. Virgin Islands. The organization is also supported by more than 8 million alumni and supporters throughout the U.S.
About National FFA Organization
The National FFA Organization is a national youth organization of more than 760,000 student members as part of 8,700 local FFA chapters in all 50 states, Puerto Rico and the U.S. Virgin Islands. The FFA mission is to make a positive difference in the lives of students by developing their potential for premier leadership, personal growth and career success through agricultural education. For more, visit the National FFA Organization online at FFA.org and on Facebook, Twitter.
About National FFA Foundation
The National FFA Foundation builds partnerships with industry, education, government, other foundations and individuals to secure financial resources that recognize FFA member achievements, develop student leaders and support the future of agricultural education. A separately registered nonprofit organization, the foundation is governed by a board of trustees that includes the national FFA president, educators, business leaders and individual donors. For more, visit FFA.org/Give.
For more information, please contact:
Kristy Meyer Marketing and Communications, National FFA Organization
Phone: +1 (317) 802-4205
About General Mills
General Mills is one of the world’s leading food companies, operating in more than 100 countries around the world. Its brands include Cheerios, Fiber One, Häagen-Dazs, Nature Valley, Yoplait, Betty Crocker, Pillsbury, Green Giant, Old El Paso, Wanchai Ferry, Yoki and more. Headquartered in Minneapolis, Minn., USA, General Mills had fiscal 2015 worldwide sales of US $18.8 billion.
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