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Global Citizen and the European Commission Announce 'Global Goal: Unite for Our Future; a Campaign to Make COVID-19 Tests, Treatments and Vaccines Available for Everyone, Everywhere Who Needs Them

Published 05-28-20

Submitted by Global Citizen

‌‌International‌ ‌advocacy‌ ‌organisation‌ ‌‌Global‌ Citizen‌ and the European Commission (EC) today‌ ‌announced‌ Global Goal: Unite for Our Future, a global campaign to coordinate the development of COVID-19 tests, treatments and vaccines, and to ensure equitable access to everyone, everywhere. The campaign, launched under the patronage of European Commission President Ursula von der Leyen, will focus on mitigating the pandemic’s impact on those living in poverty and seek to put the world back on track for the United Nations' Sustainable Development Goals (SDGs). An international pledging summit on Saturday, June 27, 2020 will give governments, corporate leaders and philanthropists a platform to make their commitments toward the fair distribution of COVID-19 tools and treatments.

European Commission President Ursula von der Leyen said, “The more and quicker we mobilise resources and join forces, the higher the chances of getting a vaccine for all within our reach. The world needs to come out stronger from this pandemic. We should be more prepared to face such a crisis in the future, with fair access to medicine and strong health systems everywhere around the earth. This is a global challenge and it requires truly global mobilisation.”

World leaders from France, South Africa, Germany, Norway, Canada, Italy, Spain, the United Kingdom, Austria, Belgium, United Arab Emirates (UAE), Mexico, Saudi Arabia, Morocco, and New Zealand, along with foundations and philanthropists, joined the European Union (EU) in a rallying call for an investment of billions towards the development and equitable distribution of COVID-19 tests, treatments and vaccines.

The Global Goal: Unite for Our Future campaign will also be supported by leading names in entertainment from around the globe, including: Adam Lambert, Chloe x Halle, Chris Rock, Coldplay, Dionne Warwick, Femi Kuti, Fher of Maná, Hugh Jackman, Idris & Sabrina Elba, J Balvin, Justin Bieber, Lady Gaga, Lang Lang, Miley Cyrus, Padma Lakshmi, Rachel Brosnahan and Shakira. These artists and entertainers will help rally the public to call on world leaders to commit the funding needed to ensure equitable access to COVID-19 tools and treatments. 

The Global Goal: Unite for Our Future campaign is an urgent and critical next step in what international health organisations estimate will ultimately cost tens of billions of dollars to protect the global population against COVID-19. Global Citizen, the European Commission, Bloomberg Philanthropies, Bill & Melinda Gates Foundation and the Wellcome Trust are collaborating for this campaign.

HUGH EVANS, Co-Founder and CEO of Global Citizen stated, “Around the world, people are desperate to resume a greater semblance of normalcy, spend time with friends and loved ones, venture safely outside their homes and to earn a decent wage. To make this a reality, we need to make COVID-19 tests, treatments and vaccines available to everyone, everywhere. The critical work done by scientists globally, the efforts to distribute solutions regardless of cost, income or geography, and the need to rebuild economies in the poorest countries, all require a massive increase in funding. No one is safe until everyone is safe.” 

Earlier this month, more than 40 countries – as well as various United Nations (UN) bodies and philanthropies – pledged billions towards the research and development of COVID-19 solutions at a virtual summit convened by the EU. The Global Goal: Unite for Our Future campaign is the next step in a marathon effort to strengthen global health systems and support the vital work of groups including: CEPI, FIND, Gavi, the Vaccine Alliance, the Global Fund, the COVID-19 Solidarity Response Fund for World Health Organization, powered by the UN Foundation, UNITAID and other Global Goal: Unite for Our Future agencies, funds and programs. These groups will help to distribute tests, treatments and vaccines to frontline health workers and those most vulnerable to the virus around the world. 

Producers of Global Goal: Unite for Our Future, include: Michele Anthony of Universal Music Group, Declan Kelly of Teneo, Live Nation, Scooter Braun and SB Projects, Adam Leber on behalf of Maverick, The Lede Company and Jay Brown on behalf of Roc Nation.

Last month Global Citizen, together with Lady Gaga, announced $127.9 million in commitments to support healthcare workers in the fight against COVID-19. Corporate partners and philanthropists announced their support for the COVID-19 Solidarity Response Fund for the World Health Organization, powered by the UN Foundation, and several other frontline organizations, during the One World: Together At Home global broadcast event that saw more than 300 million people tune in across 175 countries.  

For more information about Global Citizen and the campaign to support COVID-19 tests, treatments and vaccines, please visit and follow @GlblCtzn TwitterFacebook and Instagram using #GlobalCitizen. Visit to learn more about Global Goal: Unite for Our Future. 



The Coronavirus Global Response builds on the commitment made by G20 leaders on 26 March to present a united front against the pandemic. With this in mind, on 24 April, the World Health Organization (WHO) and an initial group of health actors launched a global collaboration for the accelerated development, production and equitable global Access to COVID-19 Tools – the ACT Accelerator. Together, they issued a call to action. More than 40 countries, United Nations bodies and philanthropies have committed toward the research and development of coronavirus solutions to date.

Coalition for Epidemic Preparedness Innovations (CEPI)
The Foundation for Innovative New Diagnostics (FIND)
GAVI, the Vaccine Alliance
The Global Fund to Fight AIDS, Tuberculosis and Malaria
Therapeutics Accelerator
WHO’s COVID-19 Solidarity Response Fund, powered by the UN Foundation

About Global Citizen:

Global Citizen is the world's largest movement of action takers and impact makers dedicated to ending extreme poverty by 2030. With over 10 million monthly advocates, our voices have the power to drive lasting change around sustainability, equality, and humanity. We post, tweet, message, vote, sign, and call to inspire those who can make things happen to act — government leaders, businesses, philanthropists, artists, and citizens — together improving lives. By downloading our app, Global Citizens learn about the systemic causes of extreme poverty, take action on those issues, and earn rewards with tickets to concerts, events, and experiences all over the world. To date, the actions of our community, along with high-level advocacy efforts and work with partners, has resulted in commitments and policy announcements from leaders valued at over $48 billion, affecting the lives of more than 880 million people. For more information, visit

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Global Citizen

Global Citizen

Global Citizen is a movement of engaged citizens who are using their collective voice to end extreme poverty by 2030. On our platform, Global Citizens learn about the systemic causes of extreme poverty, take action on those issues, and earn rewards for their actions — as part of a global community committed to lasting change.

Our Impact

Since 2011, millions of Global Citizens around the world have taken over 24 million actions to targeting world leaders to end extreme poverty by 2030. To date, the actions by our global community along with our high level advocacy efforts and with our partners, have resulted commitments and policy announcements from leaders, valued at over $48 billion that have impacted more than 880 million people by 2030. 

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