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PepsiCo Natural Brands are Alleviating Poverty Through Whole Planet Foundation

Naked and KeVita are Funding Microbusinesses

PepsiCo Natural Brands are Alleviating Poverty Through Whole Planet Foundation

Naked and KeVita are Funding Microbusinesses

Published 04-01-20

Submitted by Whole Foods Market Foundations

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Please read Whole Planet Foundation and Microfinance Partners Respond to the COVID-19 Crisis.

In 2020, Naked and KeVita have committed $150,000 to Whole Planet Foundation to fund microloans for people living in poverty where Whole Foods Market sources products. How does it work? Low-income entrepreneurs take a small loan - the current average first loan size supported by Whole Planet Foundation is $176, with no formal collateral or contract - to create or expand a microbusiness for the opportunity to generate income for themselves and their families.

To alleviate global poverty through Whole Planet Foundation, Naked is a repeat member of the $100,000 Fund, pledging $100,000 in 2020 and KeVita is a repeat member of the Supplier Alliance for Microcredit, pledging $50,000 in 2020.

Whole Planet Foundation’s global portfolio includes the United States and 76 other countries.  Watch this video to see leaders of the Pepsi Co. Premium Natural Team witness the impact of their generosity in South Africa in September 2019.  Michelle Long, Director-Natural Channel, Katie Kowalski, Strategy Manager-Natural Channel, and Sara Martindale, who at the time served as Senior Customer Manager–Natural traveled with Whole Planet Foundation to meet microcredit clients of our microfinance partner Small Enterprise Foundation.

Whole Planet Foundation’s global impact has funded 4 million microloans thanks to supplier donors - like Naked and KeVita - who have contributed more than $14 million for poverty alleviation.  Please join these brands in making a difference by supporting microbusinesses through Whole Planet Foundation.

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Whole Foods Market Foundations

Whole Foods Market Foundations

Whole Foods Market Foundation works to nourish people and the planet by helping to advance economic opportunities, nutrition, and food access in local and global communities. Founded by Whole Foods Market, the registered 501(c)(3) non-profit organization based in Austin, Texas, encompasses the projects of Whole Planet, Whole Kids and Whole Cities.  

WHOLE PLANET 
Alleviates poverty through microcredit in communities around the globe.
Wholeplanetfoundation.org

WHOLE KIDS 
Dedicated to improving children’s health and wellness through their nutrition. 
Wholekidsfoundation.org

WHOLE CITIES 
Improves individual and community health through collaborative partnerships, education, and broader access to nutritious food. 
Wholecitiesfoundation.org

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