Seattle presence included showroom kickoff event for design community
Submitted by Mohawk Industries
Mohawk Group and Durkan renewed their commitment to the fight against breast cancer at the Susan G. Komen 3-Day in Seattle which concluded earlier this week. Both divisions increased their presence and involvement over last year, officially kicking off the popular fundraiser with a special showroom event for the local design community. The event showcased the mission and lifesaving work of Susan G. Komen, while also highlighting how they could get involved through the Specify for a Cure program at the national and local levels. The commercial and hospitality brands of Mohawk Industries hosted the event on Sept. 12 at their showroom in Seattle’s Pioneer Square district.
Since 2001, Mohawk has contributed more than $6.1 million to Susan G. Komen through corporate donation programs such as Specify for a Cure. For every order of program-eligible styles that meet minimum guidelines, Mohawk Group and Durkan make a donation on behalf of its customers and employees.
“We believe in bettering the communities where we live, work and play,” said George Bandy Jr., chief sustainability officer of Mohawk Flooring North America. “That is why we support Susan G. Komen and those battling breast cancer through programs like Specify for a Cure—because it moves all of us a step closer to a healthier and culturally rich life. In activating our Seattle teams at events like the 3-Day, we are able to truly scale Mohawk’s impact to the local level.”
The Mohawk Group and Durkan presence at this year’s Seattle 3-Day was especially exciting as members of the commercial and hospitality sales teams volunteered their time at various locations in the metropolitan area to cheer on and support the resilient walkers at finish lines each day. They also walked alongside colleague Di Anna Borders, Mohawk Group director of design segment, who participated in her first 3-Day. She is currently undergoing treatment for breast cancer.
Additionally, donated product was put to work in the hospitality lounge at the 3-Day camp to provide style and warmth for walkers looking for a comfortable place to relax. Mohawk Group provided a pink-hued Off the Wall style carpet tile rug and Durkan donated “pinked out” precision dye injection (PDI) bound area rugs from the new Spirit Moderne Collection, both of which are included in the Specify for a Cure program.
As it has done since 2015, Mohawk also provided soft, durable and eco-friendly residential SmartCushion to comfort the tired and spur on those who were sore at the finish line of the 3-Day. SmartCushion is placed under sleeping bags at night to support the staff and weary walkers of the three-day, 60-mile walk. SmartCushion was also distributed by the commercial, hospitality and residential teams for use during lunch breaks in three Seattle communities along the way to the finish line.
To learn more about Mohawk Group and Durkan’s support of Susan G. Komen through the Specify for a Cure program, please visit www.MohawkGroup.com/SpecifyforaCure.
About Mohawk Group
As the world’s leading producer and distributor of quality commercial flooring, Mohawk Group believes that better floor coverings emerge from better design, innovation, sustainability, project solutions and operational excellence. Mohawk Group addresses the unique challenges and opportunities in contract interiors with a comprehensive carpet and hard surface portfolio of all types and price points. As the commercial division of Mohawk Industries, the company has a heritage of craftsmanship that spans more than 130 years.
From hotel lobbies and corridors to guest rooms and ballrooms, casinos and convention centers, Durkan is world-renowned as an industry leader in innovative design and high-performance hospitality flooring solutions. Comprehensive product capabilities include a range of exclusive soft surface platforms like Definity™ and Synthesis™, together with coordinating hard surface options.
Mohawk Industries: Mohawk Industries is the leading global flooring manufacturer that creates products to enhance residential and commercial spaces around the world. Mohawk’s vertically integrated manufacturing and distribution processes provide competitive advantages in the production of carpet, rugs, ceramic tile, laminate, wood, stone and vinyl flooring. Our industry-leading innovation has yielded products and technologies that differentiate our brands in the marketplace and satisfy all remodeling and new construction requirements. Our brands are among the most recognized in the industry and include American Olean, Daltile, Durkan, Karastan, Marazzi, Mohawk, Mohawk Group, Pergo, Unilin, Quick-Step and IVC. During the past decade, Mohawk has transformed its business from an American carpet manufacturer into the world’s largest flooring company with operations in Australia, Brazil, Canada, Europe, India, Malaysia, Mexico, New Zealand, Russia and the United States.
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