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Taproot Foundation Launches Newly Transformed Matchmaking Platform Taproot Plus

Enhanced platform makes it easier than ever for nonprofits and volunteers to connect for pro bono support and for leaders of employee engagement programs to track their company’s impact

Published 07-25-19

Submitted by Taproot Foundation

 Taproot Foundation is transforming how nonprofit and social change organizations access the pro bono support they need to achieve their missions by launching the newly redesigned matchmaking platform Taproot Plus at

Each and every day, social change organizations are tackling our communities’ most critical issues. And they often do so without access to the marketing, HR, technology, or planning resources they need to help those they serve. Taproot Plus makes it simple for organizations to find and connect with skilled volunteers—for free—who are looking to share their expertise pro bono.

“We are passionate about providing more organizations with the pro bono service they need to thrive,” said Lindsay Firestone Gruber, Taproot Foundation’s President and CEO. “As the only free platform of its kind, Taproot Plus is a game-changer for the sector, poised to connect tens of thousands of organizations with pro bono support that will enable them to expand their impact exponentially. And with this redesign, we’re making access to pro bono service easier than ever before.”

Since its launch in the fall of 2014, Taproot Plus has already dramatically expanded the reach of pro bono services, infusing the sector with support worth over $18.6 million by connecting more than 4,800 nonprofits globally to over 125,000 hours of expertise. Companies, including Blue Shield of California and Morgan Stanley, a financial supporter of the redesign, are also using the platform to engage their employees in pro bono service, providing a customized experience that reflects their brand, expertise, and commitment to social impact.

Features of the new Taproot Plus design include:

  • A sleek, fresh user experience that makes it easier than ever for nonprofits and skilled volunteers to receive and give pro bono support.

  • New project management functionality, including ways to track applications to projects and streamline communications—all from within the platform.

  • For corporate pro bono practitioners and managers, a new enhanced dashboard that gives administrators greater control of the custom metrics they report on, like employee engagement rate, value donated, and more.

Explore the new Taproot Plus Now >

Interested in engaging your employees in pro bono service through Taproot Plus? Connect with us for a demo of this powerful platform.

Taproot Foundation, a national nonprofit, connects nonprofits and social change organizations with skilled volunteers who provide their expertise pro bono. Taproot is creating a world where organizations dedicated to social change have full access—through pro bono service—to the marketing, strategy, HR, and IT resources they need to be most effective. Since 2001, Taproot’s network of skilled volunteers have served more than 6,500 social change organizations providing 1.68 million hours of work worth over $190 million in value. Taproot has offices in New York, Chicago, San Francisco, and Los Angeles.



Crystal Hendricks-Kretzer, Director of Marketing and Communications
Taproot Foundation
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Taproot Foundation

Taproot Foundation

The Taproot Foundation is the provider of pro bono services to the nonprofit sector. It works to engage the country's millions of business professionals in pro bono service, building the infrastructure of organizations we rely on to strengthen and support our communities. Their pro bono model leverages the best practices of leading professional services companies to deliver reliable and quality marketing, human resources and technology services using corporate employees. Since 2002, the Taproot Foundation has recruited over 3,500 business professionals to awarded over $12 million in pro bono services to nonprofits in New York, Chicago and the San Francisco Bay Area.

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