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Bridgestone Elevates Standards in Sustainable Procurement Practices; Launches New Policy for Suppliers and Partners

Minimum requirements strengthen existing guidelines for Respect of Human Rights, Environmental Standards and Product Quality while including additional requirements for Land Conservation and Rights, Point of Origin Traceability and Resilience

Published 02-06-18

Submitted by Bridgestone Americas

Bridgestone Corporation (Bridgestone), the world’s largest tire and rubber company, today announced a new Global Sustainable Procurement Policy to help identify and evaluate qualified suppliers, promote best practices, and serve as a communication and improvement tool for the industry. The policy reflects a company commitment to procurement programming that drives action to realize long-term environmental, social and economic benefits. The policy is applicable to all purchased materials and services, as well as all suppliers globally.

“Our new policy is a critical step in realizing the Bridgestone Group’s global corporate social responsibility commitment, “Our Way to Serve,” which provides a framework for how we do business, develop products, and interact with customers and communities,” said Masaaki Tsuya, CEO and Representative Executive Officer, Bridgestone Corporation. “We recognize our ability and responsibility to drive change and improvements in the ways that industry interacts with the environment and communities around the world. We expect our suppliers and partners to work with us in pursuit of sustainable supply chains, efforts which are never-ending and which require collaborations with all industry players, including communicating with the various audiences in order to generate broader public awareness.”

Guided by Bridgestone’s “Our Way to Serve,” the new policy aligns with Bridgestone’s goal of using “100% sustainable materials*” in our products as the long-term vision by 2050 and beyond. It combines previous company guidelines into a single document that sets minimum requirements to conduct business with Bridgestone, as well as preferred practices that can contribute to faster realization of sustainable supply chains. As a large user of natural rubber, the policy describes Bridgestone’s expectations with respect to critical issues within the complex global natural rubber supply chain. An extensive document, the policy addresses four major areas of focus:

  • Transparency – including traceability and good governance;

  • Compliance – adhering to laws and regulations in the countries and regions in which Bridgestone conducts business;

  • Quality, Cost and Delivery (QCD) & Innovation – ensuring high quality materials and services are delivered on time and at reasonable costs, while also pursuing innovative technologies that support improvements across global communities;

  • Sustainable Procurement Practices – incorporating environmentally responsible procurement, such as compliance with environmental laws and regulations, respect for human rights, water use, land use and conservation, health, safety, disaster prevention and resilience. 

During the development of the final policy, Bridgestone gained insights from external stakeholders, including international consultants, non-governmental organizations (NGOs), materials suppliers, natural rubber farmers, and key customers to ensure the policy is thorough, reflects industry standards and best practices, and is supported by an effective implementation and communication plan.

Available in 12 languages, the policy will be implemented, governed and enforced regionally. As an immediate first step, Bridgestone will prioritize working closely with its employees, suppliers and customers and other industry experts to implement the policy. Over the next 18 months, Bridgestone will work with its suppliers and partners to ensure that they have received the policy and understand it. Following acknowledgment of the policy, suppliers will then receive a self assessment questionnaire. Bridgestone is currently developing an additional supplier assessment for the traceability of natural rubber and will be working to partner with the industry and other qualified experts to help support ongoing monitoring of supplier compliance.

Bridgestone is committed to working with additional external stakeholders, including universities, industry associations and NGOs, to continually review feedback which will be valuable for subsequent enhancements and revisions to the policy.

To learn more about the Global Sustainable Procurement Policy and Bridgestone’s CSR commitments:

*The Bridgestone Group defines sustainable materials as materials that “1) that come from resources with a guaranteed continual supply, 2) that can be used as part of our business over the long-term, and 3) that have a low environmental and social impact over the lifecycle from procurement to disposal.”
 

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About Bridgestone:
Bridgestone Corporation, headquartered in Tokyo, is the world’s largest tire and rubber company. In addition to tires for use in a wide variety of applications, it also manufactures a broad range of diversified products, which include industrial rubber and chemical products and sporting goods. Its products are sold in over 150 nations and territories around the world.

For media inquiries please contact the Bridgestone Americas media team at +1 877-201-2373.

Bridgestone Americas logo

Bridgestone Americas

Bridgestone Americas

Nashville, Tennessee-based Bridgestone Americas, Inc. (BSAM) is the U.S. subsidiary of Bridgestone Corporation, the world’s largest tire and rubber company. BSAM and its subsidiaries develop, manufacture and market a wide range of Bridgestone, Firestone and associate brand tires to address the needs of a broad range of customers, including consumers, automotive and commercial vehicle original equipment manufacturers, and those in the agricultural, forestry and mining industries. The companies are engaged in retreading operations throughout the Western Hemisphere and produce air springs, roofing materials, and industrial fibers and textiles. The BSAM family of companies also operates the world’s largest chain of automotive tire and service centers. Guided by its global corporate social responsibility commitment, Our Way to Serve, the company is dedicated to improving the way people live, work, move and play in all of the communities it calls home.

Corporate Social Responsibility

Understanding that Serving Society with Superior Quality is our heritage and our mission, and embracing our responsibility to future generations as a global leader in our industries, Bridgestone and its teammates around the world employ innovation and technology to improve the way people move, live, work and play.

The best companies not only perform for their stakeholders, but also contribute to a better world.

Through innovative technology, Bridgestone is committed to providing easier, safer, smoother and more seamless mobility for its customers. Building on the enthusiasm of its employees to connect with people worldwide, the company is also focused on building safer and healthier communities, and improving access to education. With regard to the environment, Bridgestone continues to work toward a sustainable society by operating in harmony with nature, valuing natural resources, and reducing carbon dioxide emissions.

People

We are committed to utilizing our strengths and competencies to address health, safety and education issues in our communities.

Mobility

Through innovative technology, we are committed to easier, safer, smoother and seamless mobility for our society and customers.

Environment

We are committed to continually working toward a sustainable society with integrity and in unity with our customers, partners, communities and the world around us.

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