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SHERPA Sustainability Institute Unveils 3rd Open-Source Tutorial - Social Media for Stakeholder Engagement and CISR® Certification Course

B-Corp Releases Third Tutorial in Free 3-Part Online Series, Featuring Secrets from Social Media Guru, and Winter Term for CISR® Certified Practitioner Course - Continual Improvement for Social Responsibility

Submitted by: Sherpa Sustainability Institute

Categories: Stakeholder Engagement, Corporate Social Responsibility

Posted: Oct 19, 2016 – 12:27 PM EST


DURANGO, Colo., Oct. 19 /CSRwire/ -  SHERPA Sustainability Institute has just released the third installment of a complimentary Voice of the Stakeholder (VOS) Online Tutorial Series, focused on Social Media for Stakeholder Engagement. Since launching the series in September, the response has been tremendous.

Billy Ingram, Director of Lean Product Development at Interface, a global leader in Sustainability, shares, “The VOS Tutorials have been some of the most useful training I have received. I am making plans now to apply the VOS Training before year end. It will answer many of the questions my Lean, Six Sigma and TRIZ training could not.”

Tiffany Anderson, with iFood Decision Sciences, specializing in food safety and quality control, writes, First of all, I want to say ‘thank you’ for offering this tutorial with all the downloadable tools and manuals for free to us!  I am excited to try the Excel spreadsheet you provided, since it is a much better tool than the attempt I made at creating my own.”

In addition to the spreadsheet described by Anderson, several never-before published planning tools are provided by Social Media Guru, Ginger Rockey-Johnson. The digital communications expert cautions, “A post shared online is out in the public for all time. Because of this, there are risks to consider, along with the benefits of today’s lightning-fast dialogue possibilities.”

SHERPA Co-Founder, Andrea Hoffmeier shares, “Ginger literally wrote the book on successful relationship-building in this digital age, so we were thrilled to collaborate with her. Since there are risks, along with benefits of Social Media, we are publishing this as an Open-Source Tutorial series.

SHERPA chose to offer this for free, because, as a B-Corp, we measure our success, not just by profit, but also by our contribution to society. We hope the instruction and support materials help organizations better plan and prepare to engage with Stakeholders.

In the 3-Part Series, on www.SherpaBCorp.com, participants view brief narrated presentations and receive:

  • 3 separate PDF Presentation Workbooks

  • Excel Workbook Stakeholder Analysis – Power and Influence

  • Excel Workbook Social Media Evaluation Tool

  • Word Doc Social Media Statistics and Facts for 2016

  • Excel Workbook Social Media Cultural Readiness Assessment

  • Word Doc SAMPLE- Social Media Acceptable Use Security Policy

Stakeholder Engagement is emphasized in the textbook, “A Six Sigma Approach to Sustainability”, which Hoffmeier and Dr. Holly Duckworth released earlier this year.

Dr. Duckworth, whose Ph.D. is in Organizational Psychology, advises organizational leaders to be prepared to plan what corrective actions the organization will or will not be willing to take, following Stakeholder Engagement, especially when there might be tension.

Visit SherpaBCorp.com to get started with this free online series.

The textbook outlines and demonstrates the meaning of CISR - Continual Improvement for Social Responsibility. CISR® (sounds like scissor) is a rigorous method for improving social responsibility performance, similar to Six Sigma being a method for improving quality.

SHERPA is also opening registration for Winter Term of the CISR® Certified Practitioner Course.

Interface’s Billy Ingram, who is completing the Fall CISR® Term shares, “This course has been the only source of practical content for improving Social Responsibility I have found. Until I began working on the CISR Certification, I was not fully aware of the power of strategic thinking in the realm of social responsibility.”

In his work at Interface, the world’s largest designer and maker of carpet tile, Ingram also comments on the real-world application of the curriculum,“…this course is especially timely in one of my major current projects.”

Registration for the 12-week online course closes November 10, with very limited spaces, due to one-on-one coaching provided throughout the program, which includes completion of a practical project.

Participants have the unique opportunity to collaborate with Six Sigma, Sustainability & Innovation Professionals from organizations including: Accenture, Benchmark Electronics, CVS Health, DHL, Interface Carpet, Kaiser Aluminum, Rockwell Collins, Sanmina Corporation, Xerox, and more.

Visit SherpaBCorp.com for more information.

About SHERPA Sustainability Institute
SHERPA Sustainability Institute
is dedicated to improving Social Responsibility Performance Improvement, through research, education, publishing and collaboration.

SHERPA is a benefit company, measuring our success, not only by financial performance, but also by our contribution to society. As the name implies, the Institute guides organizations on their Sustainability Journey. This is YOUR journey, and it cannot be undertaken by simply bringing in “experts” from the outside. We guide individuals and organizations as they improve social responsibility performance.

Contact: andrea@SherpaBCorp.com

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