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JetBlue and Safe Kids Worldwide Earn Top Honors for Corporate Social Impact Efforts

Golden Halo Awards to be Presented at June 2016 Chicago Event

JetBlue and Safe Kids Worldwide Earn Top Honors for Corporate Social Impact Efforts

Golden Halo Awards to be Presented at June 2016 Chicago Event

Published 01-13-16

Submitted by Engage for Good

The Cause Marketing Golden Halo Award, the highest honor for companies and causes that collaborate to produce business and social dividends, will be bestowed on JetBlue and Safe Kids Worldwide at the 2016 Cause Marketing Forum conference. 

The awards will be accepted by Michael Elliott, JetBlue’s Executive Vice President, People and Kate Carr, CEO of Safe Kids Worldwide at the Cause Marketing Forum conference to be held on June 1 and 2, 2016 at the JW Marriott Hotel in Chicago. 

“JetBlue has been ‘inspiring humanity’ since 2000,” said Cause Marketing Forum President David Hessekiel, “They bring such creativity and strategic smarts to their community partnerships and crewmember engagement. When it comes to blending social impact and business, JetBlue is truly ‘Up for Good’.”  

“As we continue our mission of inspiring humanity in the air and on the ground, service is core to everything we do at JetBlue,” said Mike Elliott, executive vice president, people, JetBlue. “On behalf of JetBlue’s more than 18,500 crewmembers, we are honored to receive this year’s Cause Marketing Golden Halo Award for Business. It is the passion and dedication of our crewmembers that empowers us to make an impact locally and globally in the 95+ communities we serve.”  

Safe Kids Worldwide has leveraged corporate relationships to prevent unintended injuries to children around the globe, whether they’re at home, on the road or playing sports. Safe Kids Worldwide works with corporate partners such as Johnson & Johnson, GM, FedEx and Nationwide, just to name a few, to save lives and prevent serious injury. 

“The number of long-term corporate alliances Safe Kids Worldwide has forged and maintained is a testimony to the importance and appeal of their mission and their skill at working with business partners,” Hessekiel said. 

“Saving the life of a child is a compelling cause that requires a passionate commitment from many partners to truly be successful,” said Kate Carr, president and CEO of Safe Kids Worldwide. “The Halo Award is a testament to our corporate partners and all the parents, doctors, nurses, teachers, police officers, firefighters and emergency personnel who join Safe Kids in dedicating their time and talents so children can grow up active, healthy and safe. Our success is measured in those lives saved.”  

About The Cause Marketing Forum

Cause Marketing Forum, Inc., producer of the Cause Marketing Forum conference and Cause Marketing Halo Awards, helps business and nonprofit executives succeed together by providing practical information and inspiration, opportunities to build valuable relationships and recognition for outstanding work. 

A wealth of information on cause marketing and CMF’s offerings can be found at www.causemarketingforum.com

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Engage for Good

Engage for Good

Engage for Good (formerly the Cause Marketing Forum) helps business and nonprofit executives succeed together by providing access to actionable information, valuable contacts and recognition for outstanding work through conferences, distance learning, online resources and customized services.

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