School-Focused programs to help kids under 12 in Australia, Brazil, China, India and Russia. Part of multi-year, $50 million commitment to promote healthy lifestyles, address obesity
Submitted by Mondelez International
The MondelÄ“z International Foundation today unveiled plans with its global community partners to bring nutrition education, active play and fresh foods to more than one million children and their families in Australia, Brazil, China, India and Russia as part of its multi-year, $50 million commitment to promote healthy lifestyles and address obesity. Today’s announcement is in line with MondelÄ“z International's Call For Well-being and will help empower communities to address the needs of some of the more than 30 million overweight children around the world, especially in developing markets.
“We share our partners’ beliefs that helping people – especially children – adopt small habits like making balanced food choices, preparing healthy snacks and moving more can lead to big changes in their well-being and that of their communities,” said Nicole Robinson, President of the MondelÄ“z International Foundation. “We’re working side-by-side with our community partners to arm people with the resources and know-how to make decisions that can lead to a lifetime of good health.”
This March, MondelÄ“z International issued a Call For Well-being to urge its employees, suppliers and community partners to join together to develop new approaches that can have a positive impact on the planet and its people. The Call For Well-being focuses on four key areas where the company can make the greatest impact: mindful snacking, sustainability, community and safety. Today’s commitments answer the call for community initiatives that inspire a dialogue around what it means to live well and what can be done to make well-being a reality for years to come.
Community Partners Step Up to Answer the Call
The MondelÄ“z International Foundation and its global community partners are working together toward the common goal of fostering environments that allow children and families to adopt lifelong healthy habits. The partnerships announced today expand existing programs in Brazil, China and Russia and pave the way for new efforts in Australia and India. Over the next three years, the Foundation and its partners will inspire schools and communities to reach underserved kids and get involved in the following innovative ways:
“Through Health In Action, we’ve learned that the path to well-being begins by showing children what good health looks like and finding creative ways to help them incorporate it into their lives,” said Joyce Capelli, CEO of INMED Brazil. “The MondelÄ“z International Foundation has given scale to our efforts and, together with IEE, we’re answering the Call For Well-being by inspiring thousands of kids to embrace healthy living, get active and have fun in the process.”
Every community partnership will track progress against a universal set of metrics critical to achieving well-being: physical activity, nutrition education and accessibility to nutritious foods. These metrics were developed in conjunction with community partners and public health experts convened by the MondelÄ“z International Foundation last year in Granada, Spain. To learn more, please visit: www.mondelezinternational.com/well-being.
About MondelÄ“z International
MondelÄ“z International, Inc. (NASDAQ: MDLZ) is a global snacking powerhouse, with 2013 revenue of $35 billion. Creating delicious moments of joy in 165 countries, MondelÄ“z International is a world leader in biscuits, chocolate, gum, candy, coffee and powdered beverages, with billion-dollar brands such as Oreo, LU and Nabisco biscuits; Cadbury, Cadbury Dairy Milk and Milka chocolate; Trident gum; Jacobs coffee and Tang powdered beverages. MondelÄ“z International is a proud member of the Standard and Poor’s 500, NASDAQ 100 and Dow Jones Sustainability Index. Visit www.mondelezinternational.com and www.facebook.com/mondelezinternational.
Mondelēz International, Inc. (NASDAQ: MDLZ) empowers people to snack right in over 150 countries around the world. With 2019 net revenues of approximately $26 billion, MDLZ is leading the future of snacking with iconic global and local brands such as OREO, belVita and LU biscuits; Cadbury Dairy Milk, Milka and Toblerone chocolate; Sour Patch Kids candy and Trident gum. Mondelēz International is a proud member of the Standard and Poor’s 500, Nasdaq 100 and Dow Jones Sustainability Index. Visit www.mondelezinternational.com or follow the company on Twitter at www.twitter.com/MDLZ.
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