In a red carpet moment at the 2013 International Corporate Citizenship Conference, UPS was announced as the winner of the 5^th Annual Corporate Citizenship Film Festival Award.

The winning video tells the story of the company’s partnership with the Boys and Girls Clubs of America in the UPS Road Code program through which volunteer UPS drivers and employees teach teens about the dangers of distracted driving and give them tools to spread safe-driving advice.

This year’s Center for Corporate Citizenship competition, sponsored by Pitney Bowes, attracted global interest, with submissions from as far as Saudi Arabia. Entries covered a wide range of subjects from companies who have used video as an effective vehicle to tell their corporate citizenship stories to internal and external audiences. Videos depicted the corporate citizenship efforts of companies to address issues such as health care access, environmental impacts of products and services, unemployment and chronic disease.

The 2013 Film Festival field featured a record 74 video entries and an all-time high of more than 90,000 visitors to the Center web site cast votes in the first round to select 10 finalists. For the second consecutive year, Mary Kay Inc. won the Fan Favorite award with the most first-round votes. The other finalists selected by a panel of judges were: Aetna Inc., Amway, AT&T, Dell, Hilton Worldwide, Humana Inc., Sabre Holdings and The Dow Chemical Company.

Members of the judging panel were: Marlene Ibsen, The Travelers Companies, Inc.; Victor Neufeld, Fenton Communications; Shane O’Connor, FedEx; Kathleen Ryan Mufson, Pitney Bowes, Inc.; and Katherine V. Smith, Center for Corporate Citizenship.

Accepting the Film Festival Award, Jerald Barnes, Global Region/Districts Grant Manager of the UPS Foundation, thanked the Center and Pitney Bowes and acknowledged the work of the other finalists and all of the attendees’ companies. “Every company in this room has great programs,” Barnes remarked before asking the assembled professionals to stand and be recognized. “We are citizenship,” he said to his peers. “We are moving the ball down the field. We are the next frontier.”

Boston College Center for Corporate Citizenship

Boston College Center for Corporate Citizenship

The Boston College Center for Corporate Citizenship connects professionals with research, insights on corporate social responsibility and management education opportunities. Founded by the Carroll School of Management, we help our member companies know more, do more and achieve more with their corporate citizenship programs. We engage over 400 member companies and more than 10,000 individuals annually to share knowledge and expertise about the practice of corporate citizenship through our executive education program, research, courses, and our annual conference. For more information on our courses, research and membership, visit ccc.bc.edu. Connect with Boston College Center for Corporate Citizenship: Linkedin, Twitter, Facebook & Google+.

More from Boston College Center for Corporate Citizenship