Sarona Asset Management proudly announces that it has officially joined the growing international community of Certified B (benefit) Corporations. B Corporations represent a new breed of company which uses business solutions to address social and environmental problems - views Sarona has espoused for nearly 60 years.

In order to become a Certified B Corporation, Sarona had to demonstrate its corporate purpose to create a material positive impact on society and the environment; confirm its corporate responsibilities included consideration of the interests of employees, community and the environment; and publicly report annually on its overall social and environmental performance using a comprehensive, credible, independent, and transparent third party standard.

The B Corporation movement has been building momentum as several US states have recently passed legislation that creates a new class of corporation that are legally required to pursue the creation of a positive impact on society and the environment, while meeting higher standards of accountability and transparency. As of July 2011, there were over 425 Certified B Corporations from over 50 industries, representing $2 billion in revenue and $6.5 billion in capital under management.

“Becoming a Certified B Corporation just makes good business sense. Sarona has already been using comprehensive and transparent performance standards,” says Gerhard Pries, President of Sarona. “Now, Sarona joins the community of Certified B Corporations to not only continue to improve on its own performance, but also encourage others to see the immense positive effects - including financial - good business solutions can have on social and environmental concerns around the world.”

Sarona Asset Management is based in Waterloo, ON, and is a co-founder and/or manager of a number of impact investment funds, including the Sarona and MicroVest groups of funds. Together, these funds have over $180 million in assets under management in emerging and developing country markets around the world. www.saronafund.com

Sarona Asset Management Inc

Sarona Asset Management Inc

Sarona is an Impact Investment Asset Manager. We target market financial returns in Frontier Markets. And, using progressive management strategies, our investments support communities and the environment wherever we go. We are a bridge - between private capital markets and investment opportunities in emerging and frontier markets. With nearly 60 years of investment history in frontier markets, we're well positioned to do this. In the past 15 years, we have created or co-founded a series of investment funds to meet investor needs while capturing the growth and impact opportunities in frontier markets. Our most recent fund, the Sarona Frontier Markets Fund 1LP, is a private equity fund-of-fund, investing in small to mid-market companies with strong growth potential. And to ensure stability, the fund is well diversified across a wide array of countries and industries.

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