/PRNewswire/ - Hoyu America Co., the international hair care manufacturer of Samy and Bigen hair care and color products, is dedicated to providing innovative and affordable products to women of all ages and ethnicities. To that end, they are announcing a special partnership with Step Up Women's Network. Step Up is a 501(c)3 national, non-profit membership organization dedicated to connecting and advancing women and girls by bringing communities of both professional women and underserved teen girls together through mentorship, networking and advancement.

The partnership will focus on introducing teens to all aspects of college life, encouraging teens in the New York Metro area to develop their professional selves and connecting teens with professional women who can help guide them vocationally.

"Support from prominent partners like Hoyu America Co. ensures that Step Up Women's Network is able to continue our work of helping underserved teens become confident, college-bound and career-ready young women. We thank Hoyu and its loyal brand enthusiasts for supporting - and joining us in - our work connecting and advancing women and girls," Angie Grabski, Managing Director of Step Up Women's Network.

The Step Up program provides freshman girls with over 400 hours of programming throughout her high school career to help her become confident, college-bound & career-ready. An impressive 100% of Step Up seniors graduated high school this year and are expected to enroll in college this fall. Hoyu America Co. is excited to connect consumers with Step Up Women's Network supporters though a variety of on and offline projects. "We are thrilled to be part of an organization that empowers and mentors young women. We are looking forward to working with the girls in the coming months and giving them an inside look into the beauty industry," Leslie Anstey, Vice President of Marketing at Hoyu America Co.

About Hoyu America Co.: Hoyu Co., Ltd. has been operating since 1905 and is a third-generation, privately owned family business that develops and manufactures hair color, hair care and other hair cosmetic products for consumers and professional markets. The name of Hoyu in Japanese means fellow friends, and originates from the drive to create new frontiers of business with good friends, while strengthening friendship with other people and companies, including consumers, retail customers, wholesalers, etc. Globally, Hoyu Co., Ltd. is the fourth largest manufacturer of hair color and hair care products.

Step Up Women's Network: Founded in 1998, Step Up Women's Network is a 501(c)3 national, non-profit membership organization dedicated to connecting and advancing women and girls. By bridging communities of professional women and underserved teen girls through mentorship, networking and advancement, Step Up Women's Network ensures women and girls have the opportunity they need to a better future. For more information, please visit www.suwn.org.

Hoyu America Co.

Hoyu America Co.

Hoyu Co., Ltd. has been operating since 1905 and is a third-generation, privately owned family business that develops and manufactures hair color, hair care and other hair cosmetic products for consumers and professional markets. The name of Hoyu in Japanese means fellow friends, and originates from the drive to create new frontiers of business with good friends, while strengthening friendship with other people and companies, including consumers, retail customers, wholesalers, etc. Globally, Hoyu Co., Ltd. is the fourth largest manufacturer of hair color and hair care products.

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