Four-day offering on integrating social responsibility and corporate strategy to enhance business value
Published 05-03-11
Submitted by Harvard Business School Executive Education
Harvard Business School (HBS) Executive Education today announced its upcoming session of Corporate Social Responsibility: Strategies to Create Business and Social Value, a program designed to help executives align corporate social responsibility (CSR) with business strategy, and successfully manage through the current environment. Now in its sixth year, this annual offering will be held November 7 to 10, 2010, on the HBS campus in Boston.
Targeted to senior executives from a broad range of industries, the curriculum focuses on developing and implementing CSR strategies that reinforce core business practices and yield cost-effective, measurable results in any economic environment. Through this intensive learning experience, participants will acquire actionable frameworks for positioning their organization and brand to succeed and endure over time.
"CSR initiatives are more necessary than ever -- enabling firms to tackle important societal issues and enhance business success. Effective programs that serve the community in a compelling way and demonstrate a strong potential to influence the business must be retained and grown," said Professor V. Kasturi "Kash" Rangan, faculty chair of this popular leadership training program. Rangan shares more insights on the value of CSR in his HBS Working Knowledge interview.
This social enterprise program helps business leaders develop new strategies that satisfy the demands of customers, employees, investors, and governments -- and address the economic, social, and environmental impact of their business practices. New case studies on organizations successfully aligning CSR initiatives with business strategy provide insight for CSR executives, who must contend with conflicting demands on limited company resources. By exploring current CSR models, as well as next-generation CSR issues, participants will discover new ways to:
By drawing on real-world case studies, classroom discussions, and the latest research, HBS faculty help senior executives examine how successful businesses manage CSR in both good and difficult times.
Participants also gain exposure to global perspectives through their interactions with industry guest speakers and a diverse network of peers.
For more information or to apply online, those interested in attending can visit www.exed.hbs.edu/programs/csr. Because this program quickly reaches capacity, early application is encouraged.
About Harvard Business School
Harvard Business School is the leading provider of advanced learning opportunities that strengthen the leadership capacity of individuals and their organizations. HBS Executive Education offers a comprehensive portfolio of learning opportunities, including more than 60 open-enrollment programs and custom executive development programs.
Harvard Business School (HBS) Executive Education prepares executives from all over the world for new levels of leadership in their careers and within their organizations... www.exed.hbs.edu