Worldways Social Marketing Co-founders Maureen Cronin and Mark Marosits will join 250 other social venture, Foundation and nonprofit leaders as Delegates to the Opportunity Collaboration. Marosits, a Chancellor of the Collaboration says, "In difficult economic times, it is the poor who suffer most. Those who can do something, must do something." The Opportunity Collaboration convenes on World Poverty Day, October 17, 2009 and comprises four days of collaboration, problem solving and action-taking on behalf of the world's poor.

"The Opportunity Collaboration is about leveraging resources and creating influential partnerships," states Collaboration CEO Jonathan C. Lewis. "Delegates have been chosen for their unique perspectives, talents and commitment."

Cronin and Marosits will co-present a leadership workshop entitled Marketing Innovative Social Solutions. The workshop will focus on growing sustainable programs and initiatives that create economic opportunity. "Nonprofits, social ventures, even Foundations have been adversely affected by the downturn in the global economy. Social marketing can provide new tools for growing and leveraging resources and impact," says Cronin.

About Worldways Social Marketing

Worldways Social Marketing is a full service marketing and communications agency with global reach exclusively serving organizations working to improve the health and well-being of individuals, communities and society. Company offices are located in Denver, CO and Newport, RI. The agency is a member of the Social Venture Network and the Nonprofit Technology Network. Learn more about Worldways Social Marketing at www.e-worldways.com.

About the Opportunity Collaboration

Convening from October 17-20, the 2009 Opportunity Collaboration is a strategic networking summit of social investors/social ventures, entrepreneurial nonprofit leaders, Foundation trustees/executives and policy thought leaders. An impartial, non-aligned congress, the co-conveners are Ashoka, the Aspen Network of Development Entrepreneurs, Calvert Social Investment Foundation, Global Philanthropy Forum, Social Venture Network, Stanford Social Innovation Review (Stanford Center for Social Innovation), Women Donors Network, Worldways Social Marketing and MicroCredit Enterprises CEO Jonathan C. Lewis. The Opportunity Collaboration brings together leaders from all over the world to leverage resources and create new alliances in the fight against poverty. Learn more about the Opportunity Collaboration at www.OpportunityCollaboration.net.

Opportunity Collaboration

Opportunity Collaboration

A four-day problem-solving, strategic retreat for nonprofit leaders, for-profit social entrepreneurs, grant-makers and social investors engaged in poverty alleviation and economic justice enterprises. On World Poverty Day, leverage resources, combine forces, share innovations and operate more effectively. Break down the silos of unproductive competition and go beyond the boundaries of conventional poverty alleviation.

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