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Molson Coors Releases Online Corporate Responsibility Report Highlighting 2008 Performance and 2009 Priorities

Company Builds on Values-Based Heritage to Advance Environmental Stewardship, Governance and Transparent Measurement

Submitted by: Molson Coors Brewing Company

Categories: Research, Reports & Publications, Corporate Social Responsibility

Posted: Jun 24, 2009 – 12:31 PM EST


Jun. 24 /CSRwire/ - DENVER and MONTREAL, June 24 /PRNewswire/ -- Molson Coors Brewing Company (NYSE: TAP) today announced the release of its 2008 online corporate responsibility report, which provides a summary of the company's 2008 and 2009 to-date performance and future priorities. In 2008 and the first half of 2009, Molson Coors has achieved important milestones with its corporate responsibility initiatives including signing the UN CEO Water Mandate, implementing an environmental assurance process, establishing a governance and reporting structure and improving environmental performance - including a 12 percent reduction in CO2 emissions and a four percent reduction in water use.

"Molson Coors' performance against these targets has been driven by embedding responsibility into the business, making it a part of everything we do," said Peter Swinburn, president and CEO of Molson Coors Brewing Company. "We do this because corporate responsibility is simply good business. We manage it and measure it as a business initiative - not an ancillary project that can be set aside when other priorities arise."

(Video: Molson Coors CEO Perspective on Corporate Responsibility)

The report highlights progress the company has made in its governance and reporting structure including establishing a Corporate Responsibility Steering Group chartered by the executive leadership team. The Steering Group is made up of representatives from each business unit who are responsible for setting and meeting targets in ethics and governance, product responsibility, environmental stewardship, people and community, and supply chain.

"Authentic corporate responsibility cannot be relegated to a single department. The management and governance of responsibility now includes the entire enterprise," said Bart Alexander, Molson Coors vice president of global alcohol policy and corporate responsibility. "In fact, in our strategic plan, continual improvement in our corporate responsibility performance is recognized as one of the four key foundations for our business success along with profitability, people development and engagement, and strategic brand growth."

Additionally, the report highlights new company-wide corporate contribution and employment principles. These principles are designed to foster open and inclusive workplaces based on recognized workplace human rights, where all employees are valued, engaged and inspired to excel.

The Molson Coors' priorities and targets for 2009 call for a four percent reduction in energy and water use. They also include building on the governance structure that has been put in place, improving employee engagement through coordinated volunteerism programs and employment principles transparency, and implementing responsible sourcing efforts to ensure that the corporate responsibility philosophy is extended throughout the Molson Coors supply chain. As part of the company's commitment to transparency and continuous improvement, Molson Coors will report on performance against these targets on an annual basis, making key data available on its Web site.

Molson Coors has added an interactive tool to the Web site allowing users to create and customize a printable report, which reduces waste by allowing users to select and print only the desired data. The stories and information that define corporate responsibility at Molson Coors can be printed in a full report, which includes quantitative data for the 2008 calendar year with additional qualitative material from previous years. The reporting scope is global and covers all Molson Coors Brewing Company business units: Molson in Canada, Molson Coors (UK) in the United Kingdom, MillerCoors in the U.S., and international markets.

For more information about Molson Coors and its global responsibility strategy, please visit http://www.molsoncoors.com/responsibility.

The more we listen, the more we learn. Tell us if you think we have our priorities right, and let us know where you think we can do better. Please give us your feedback at http://www.molsoncoors.com/responsibility/feedback

About Molson Coors Brewing Company:
Molson Coors Brewing Company is one of the world's largest brewers. It brews, markets and sells a portfolio of leading premium quality brands such as Coors Light, Molson Canadian, Molson Dry, Carling, Coors, and Keystone Light in the US, Canada, the UK and more than 30 countries in North America, Europe and Asia. In the US, Molson Coors shares ownership in the market's second-largest brewing company, MillerCoors, through a joint venture. For more information, visit the company's Web site, www.molsoncoors.com


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