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Starbucks <I>Make Your Mark</I> Program in September Exceeds Program Goals

Published 11-07-03

Submitted by Starbucks Corporation

SEATTLE, WA - Starbucks Coffee Company (Nasdaq: SBUX) announced today that its Make Your Mark program in September doubled its goal of 50,000 hours of partner (employee) and customer volunteer time, generating more than 110,000 volunteer hours by 27,000 partners and customers. In support of the volunteer time, Starbucks is giving more than $500,000 in financial contributions to the non-profit organizations that benefited from the volunteer hours.

"Our partners and customers have shown a phenomenal commitment and enthusiasm to their communities this September, setting the stage for what will be a record year of volunteerism for the Make Your Mark program," said Lauren Moore, director of Giving and Community Affairs at Starbucks. "The Make Your Mark program is also creating touch points for non-profit organizations throughout large and small communities, offering non-profits new sustainable relationships with volunteers, a financial contribution and a forum for communicating their mission."

Volunteers donated their time to benefit more than 300 unique non-profit organizations across the United States and Canada. Highlights from the Make Your Mark program in September include:

  • Boston Zoo 2nd Annual Make Your Mark Event: Seventy-two partners and 763 customers volunteered their time to work behind the scenes at the Boston Zoo, cleaning exhibits, painting fences and weeding. $15,000 was raised for the Boston Zoo.

  • Race for the Cure, Portland, OR: More than 4,000 customers joined the Race for the Cure Make Your Mark team resulting in a total of 9,736 volunteer hours and $15,000 for the Susan G. Komen Breast Cancer Foundation.

  • Coastal Clean Up: More than 3,000 volunteers cleaned up thirty-seven beaches and inland sites throughout the state of California, raising more than $38,000 to be distributed to several non-profit environmental agencies in California.

  • Toronto AIDS Walk: A group of 683 partners, families and friends joined Team Starbucks for the 2003 Toronto AIDS Walk. This enthusiastic team raised more than $15,000 Canadian for the AIDS Committee of Toronto.

  • Northwest Harvest: Fifty-six partners and customers volunteered 182 hours to package more than 12,000 pounds of corn on the cob,12,500 pounds of onions, and 4,000 pounds of bell peppers for dispersal in community food banks throughout the state of Washington.

    Visit Starbucks.com for additional project results and information.

    Established in early 2000, Make Your Mark is a year-round program that supports and encourages Starbucks partners and their friends, family and customers to volunteer in their communities. This program is distinctive because Starbucks grants cash donations to non-profit organizations in support of not only partner but also customer volunteer hours. For the second consecutive year, Starbucks has made the Make Your Mark program a primary focus for the company both internally and externally during the month of September, with in-store signage, advertising and a heightened presence on Starbucks.com.

    The Make Your Mark program in September nearly doubled the historical totals for the three-year-old program. From its inception in 2000 through August 2003, the Make Your Mark program generated nearly 150,000 volunteer hours at more than 900 projects, with Starbucks financial contributions totaling more than $750,000. With the new September figures, the program, life-to-date, has generated 250,000 volunteer hours at more than 1200 projects, with financial contributions exceeding $1.2 million.

    Starbucks Coffee Company is the leading retailer, roaster and brand of specialty coffee in the world, with more than 7,000 retail locations in North America, Latin America, Europe, the Middle East and the Pacific Rim. The Company is committed to offering the highest quality coffee and the Starbucks Experience while conducting its business in ways that produce social, environmental and economic benefits for communities in which it does business. In addition to its retail operations, the Company produces and sells bottled Frappuccino® coffee drinks, Starbucks DoubleShot™ coffee drink, and a line of superpremium ice creams through its joint venture partnerships. The Company's brand portfolio provides a wide variety of consumer products. Tazo Tea's line of innovative premium teas and Hear Music's exceptional compact discs enhance the Starbucks Experience through best-of-class products. The Seattles Best Coffee® and Torrefazione Italia® Coffee brands enable Starbucks to appeal to a broader consumer base by offering an alternative variety of coffee flavor profiles.

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    Starbucks Corporation

    Starbucks Corporation

    It's the way we do business Contributing positively to our communities and environment is so important to Starbucks that it's a guiding principle of our mission statement. We jointly fulfill this commitment with partners (employees), at all levels of the company, by getting involved together to help build stronger communities and conserve natural resources.

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