WASHINGTON, D.C. - May 8, 2007 "“ Leading reporters and editors from Business Week, Chemical & Engineering News, GreenBiz.com, The National Journal, The New York Times and The Wall Street Journal will evaluate key issues and trends in the evolution of sustainable development. The discussion will occur at the World Environment Center’s "Colloquium on Media Reporting of Sustainable Development" on May 11, 2007 at the National Press Club.

The Colloquium will focus on three aspects of sustainable development: elements of a sustainability story; evaluation of standards for evaluating information from national governments, industry and non-government organizations; and key sustainability drivers and trends.

Following the media Colloquium, Dr. Daniel C. Esty, Director of the Yale Center for Environmental Law and Policy, will discuss the evolution of corporate strategies to innovate, create value and build competitive advantage that are featured in his new book, Green to Gold.

"Our global future is increasingly shaped by the ideas developed by creative scholars and reported by leading journalists," states Dr. Terry F. Yosie, WEC President & CEO. "Converting good ideas into practice is part of the mission of the World Environment Center."

The Colloquium agenda is available at www.wec.org.

About the World Environment Center

WEC creates value for business and society by advancing sustainable development globally through direct, on-the-ground initiatives and projects that improve environment, health, safety, the efficient use of natural resources and societal development in business operations. WEC’s current membership consists of global companies across twelve different business sectors in addition to partnerships with a number of government agencies and academic institutions. For more information, see www.wec.org.

World Environment Center

World Environment Center

The World Environment Center advances sustainable development through corporate business practices. Headquartered in Washington, D.C. with offices in Europe and Latin America, WEC creates business solutions through Executive Roundtables on key sustainability challenges, builds capacity of small enterprises in emerging markets, and honors industry excellence through its annual Gold Medal Award. WEC is an independent, non-profit, non-governmental organization. For more information, please visit www.wec.org.

More from World Environment Center