SEATTLE, WA - October 23, 2007 - egg, a communications and sustainable branding agency, announced today that it has offset its carbon emissions with Carbonfund.org, the country's leading carbon offset organization. This commitment places egg as an environmental leader in the brand development and advertising community and demonstrates proactive steps being taken in the fight against global climate change.

egg's customers, employees, partners, and clients are very concerned about global warming. Considering the implications of climate change, carbon offsets through Carbonfund.org are a natural extension of what egg does on behalf of its stakeholders.

As a leader in the area of brand development for sustainable brands, egg is committed to social and environmental responsibility. Reducing and offsetting the company's carbon usage is one step egg is taking to follow through on this promise.

"We are extremely pleased to have egg as a CarbonFree partner. In the realm of branding and advertising, egg is now a model for environmentally responsible businesses," said Carbonfund.org Executive Director Eric Carlson. "They only work with sustainable brands, which means that both egg and its clients are spreading the word for a green, sustainable future and leading the fight against climate change."

About egg

egg is a brand communications and advertising firm that specializes in creating emotional connections between the conscious consumer and responsible brands. Their proprietary research into and understanding of this rapidly-growing cultural movement provides them with the insights needed to create messages that inspire action and brand loyalty. Their brand-building tools include consumer insight, strategic brand planning, advertising, identity design, web, direct, grassroots, and non-traditional channels.

About Carbonfund.org

Carbonfund.org is the country's leading carbon reduction and offset organization, making it easy and affordable for individuals, businesses and organizations to reduce their climate impact. Carbon offsets enable individuals and businesses to reduce carbon dioxide emissions they are responsible for in their everyday lives by investing in renewable energy, energy efficiency and reforestation projects where they are most cost effective. Carbonfund.org works with over 300 corporate and non-profit partners including Discovery, Volkswagen, Dell, Orbitz, Environmental Defense, and Lancome.

Carbonfund.org

Carbonfund.org

Carbonfund.org (www.carbonfund.org) reduces the threat of climate change by making it easy and affordable for any individual or business to reduce their carbon footprint and support climate-friendly projects. With its easy-to-use calculator, low offset cost per ton of CO2, and certified offset projects, Carbonfund.org is proving that anyone can reduce their impact on climate change easily and efficiently. Carbonfund.org is a nationally recognized 501(c)(3) nonprofit business, and a member of the EPA's Green Power Network, the Chicago Climate Exchange, and Ceres. Carbonfree and "Reduce what you can, offset what you can't" are trademarks of the Carbonfund.org Foundation.

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