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alonovo.com: An Intelligent Marketplace!
alonovo.com: An Intelligent Marketplace!
Published 07-11-05
Submitted by alonovo.com
alonovo.com (latin for sustainable change) is a new shopping and information website and a marketforce that joins millions of "responsible buyers" and "ethical shoppers" with "socially responsible" businesses. alonovo.com provides unbiased, trusted and easy to navigate information concerning the environmental, social and ethical performance of today's well-known companies and integrates this information into a friendly, intelligent shopping website.
alonovo.com buyers shop brand name, high quality, competitively priced products (from air conditioners, dvd players, shoes and more) made by companies that match their individual concerns for social and environmental responsibility. Caring, aware and informed alonovo.com shoppers aim their portion of the $142 billion dollar e-commerce industry to companies that support positive environmental and social practices. alonovo.com magnifies the economic leverage of millions of buyers and provides tangible incentives for businesses to embrace more balanced, sensible and sustainable business practices.
Joey Shepp, Earthsite.net principle, co-founded alonovo.com with a simple business goal: "to make it convenient and easy for busy shoppers to make purchase decisions based upon price, quality, value and the environmental, social and ethical performance of companies."
alonovo.com amasses and organizes data used by the Social Responsibility Investment (SRI) community and other unbiased, trusted sources. In practical terms, alonovo.com meets the needs of today's informed shoppers by providing a simple way to get accurate, comprehensive information on the non-financial performance and social values of the companies they empower with their purchases.
alonovo.com helps consumers easily identify businesses that are:
"In the past, this type of information was not readily available to the general public and was too cumbersome and time consuming to access," said alonovo.com co-founder George Polisner. "We integrate the most current and accurate information from multiple, trusted sources and organizations. We make the informed shopping experience visually-appealing and convenient."
The site is easily customized to meet the concerns and issues that its users care deeply about. Shoppers can customize the site for their individual preferences or select ratings/standards established by alonovo.com in conjunction with other trusted organizations.
alonovo.com is an inclusive, inviting people-powered community, open to all political viewpoints. alonovo.com encourages individuals to work together to dialogue and inspires each of us to learn about our role in fostering responsible business practices. alonovo.com provides a forum for consumers to act together on the important challenges we face as we work toward a sustainable, socially and environmentally sound future.
When a buyer shops on alonovo.com, a portion of the revenue generated by the purchase is donated to a not-for-profit organization of the buyer's choice. alonovo.com is gaining the support of many organizations that advocate for positive social engagement, environmental responsibility, educational advocacy and direct relief including Global Exchange, Grassroots for America, the Center for Civic Participation and Global Justice. alonovo.com is moving to the forefront as a financial contributor to a large number of these socially responsive organizations through revenue sharing and equity allocation.
Speaking for his management team and board, Shepp said:
"We are excited to be part of an integrated solution which mirrors the passions and concerns of millions of socially aware consumers who want to support companies that are working to improve our environment, reduce our dependency on foreign oil, eradicate disease and poverty and create a more just, ethical and sustainable economy for us all."
alonovo.com
alonovo.com
We are fostering cooperation in the market between supply and demand by introducing Corporate Social Responsibility as a competitive demand factor. This will cause the free market to naturally balance people, planet and profit within the supply chain. We accomplish our mission by providing a socio-values driven shopping portal to catalyze an informed marketforce demand. We also include Social Responsibility news aggregation, a community information exchange, subject matter expert blogging and SR-related community education. Our vision embodies a fair, growing economy that does not conflict with all living beings' rights to clean air, fresh water and living their lives with dignity and opportunity.
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