TORONTO ON - September 9, 2008 - Partnerships with NGOs are the foundation of corporate community programs. They add credibility to alignment with social issues, offer new opportunities to reach and influence stakeholders, and add authenticity to internal and external communications. However, these key relationships often involve significant quantitative investment but have largely qualitative benefits/outcomes that are typically difficult to assess.

To address this issue, Paul Klein, President of Impakt and an authority on community investment and partnership building, and Jon Packer, President of Idea Workshop, an award-winning communications agency with specialty social responsibility insight have developed Impakt Workshop. These workshops enable community investment managers to leverage partnerships with non-profits and feature a new management tool designed to help corporations improve the cost/benefit of their more important relationships with non-profits.

These interactive and informative workshops provide a forum for businesses to share best practices, network with peers, and learn from two leading authorities on community investment and social responsibility. The next two workshops will take place in Toronto on September 25th and Vancouver on October 23rd. The details are as follows:

Leveraging Partnerships with Non-Profit Organizations

Date: Thursday, September 25, 2008, 9:00 - 4:30
Location: 165 John Street, Toronto
Cost: Cost: $1,000 (plus $60 GST) for workshop and half-day of follow-up consultation

Date: Thursday, October 23, 2008, 9:00 "“ 4:30
Location: Volunteer Vancouver, 1183 Melville Street, Vancouver
Cost: $1,000 (plus $60 GST) for workshop and half-day of follow-up consultation

For more information and to register for an Impakt Workshop, visit www.theideaworkshop.com or www.impaktcorp.com/learn.htm

About Impakt: Impakt helps corporations to increase the returns on their community investments. Impakt has helped clients including BC Hydro, De Beers, Hain-Celestial, McKesson, National Bank, Petro-Canada, Pfizer, RONA, Staples Business Depot and 3M to improve this increasingly important aspect of their business. Impakt was founded by Paul Klein, an authority on corporate responsibility and community investment who is a guest lecturer of marketing at York University, writes a blog about corporate responsibility for Canadian Business Magazine, and sits on the Advisory Board of the Centre for Corporate Social Responsibility at the Queen's School of Business. Visit www.impaktcorp.com

About The Idea Workshop: With creative innovation The Idea Workshop goes beyond the traditional role of a public relations firm to pro-actively design and implement original, detailed programs with a different kind of thinking. Always results driven and passionate in engaging media, The Idea Workshop delivers valued solutions for corporations and non-profits with flawless execution. Visit www.theideaworkshop.com.

Impakt Corporation

Impakt Corporation

Impakt's mission is to help corporations increase their social impact on employees, customers and the community. We do this by working with clients such as McKesson Corporation, National Bank, Pfizer, Sanofi-aventis, Starbucks and 3M to strategically align business and social outcomes. Impakt was founded by Paul Klein a thought leader in the field of CSR who writes a blog about corporate responsibility for Canadian Business magazine (http://blog.canadianbusiness.com/category/paul-klein/) and has written extensively on the topic for publications in Canada and the United States.

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