Submitted by: Osney Media
Posted: Apr 03, 2007 – 09:30 AM EST
Apr. 03 /CSRwire/ - April 3, 2007 - The Body Shop, Procter & Gamble, Vodafone UK, Microsoft Belgium and Reuters are just a few of the major companies that will be gathering in London to take part in a key discussion forum 'CSR Delivery, Engagement & Leadership' looking at how to implement Corporate Social Responsibility in an effective way.
CSR plays a major role in enhancing employee relations, productivity and innovation. Many companies also recognise that it improves reputation and branding. However the difficulty lies in transforming CSR from an abstract ideal into a concrete plan of action. CSR cannot be implemented throughout an entire company by just one person. The strategy must be introduced throughout each company section in a convincing way to ensure that all employees, at all levels, buy into corporate responsibility. To achieve it's optimal effectiveness the CSR strategy must be integrated into a company’s daily activities.
The event hosted by Osney Media and will take place on the 19th & 20th April 2007 in Central London. Joining them in the discussion will be an impressive speaker line-up featuring senior representatives from Ipsos MORI, Ericsson, Dell, Goodcorporation, CSR Network Henley Management College and FTSE Group to name but a few.
These industry experts will provide solutions enabling companies to:
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