Launched in 2010 'Brewing a Better Future' is HEINEKEN's long-term sustainability ambition for 2020. 22 integrated programmes make up the ambition, focussing on improving the environmental impact of HEINEKEN's brands and business, empowering people and the communities in which HEINEKEN operates and positively impacting the role of beer in society.
Amongst the commitments Heineken has made as part of its approach to sustainability are:POSTED
01-28-11
Today, during the World Economic Forum in Davos, Switzerland, Jean-François van Boxmeer, Chairman of the Executive Board and CEO of Heineken NV, joined United Nations Secretary-General Ban Ki-moon and CEOs of other leading international companies for the launch of Global Co...
POSTED
11-25-10
On 22 September 2010, during the Millennium Development Goals (MDG) Summit hosted by the United Nations, Heineken received the 2010 World Business and Development (WBD) Award for its groundbreaking sustainable local supply chain initiative in Sierra Leone. Heineken is one of...
POSTED
11-25-10
Today during the annual European food and drink industry's CIAA conference, Mr. Didier Debrosse, Regional President Heineken Western Europe, highlighted the progress being made to achieve the company's 'Brewing a Better Future' targets. These encompass reducing direct and in...