World-class equipment, technology and services company, CNH, in partnership with PETRONAS Lubrificants International (PLI), through its subsidiary PETRONAS Lubrificantes Brasil (PLB), has launched the FLEETPRO Cycle product line.

It has been developed to serve the agricultural machinery of the Case IH and New Holland brands, as well as CASE Construction Equipment and New Holland Construction.

This portfolio is created with sustainable raw materials, in addition to using high-performance technologies, maintaining the quality and performance standard of the brands. The initiative also reinforces the companies' commitment to sustainability.

To enable the development of this initiative, the companies have entered into a collaboration with Lwart Soluções Ambientales, a leader in re-refining and the only producer of GII base oils (the main raw material for the production of lubricants) in Latin America. Using the lubricating oil used as raw material and high-tech processes, Lwart manufactures GII base oils with quality equal to or even superior to the first refining base oil, produced from petroleum.

The circular economy is guaranteed with the safe collection of used lubricating oil in more than 500 CNH brand dealerships throughout Brazil.

"This new line is the practical result of a solid CNH strategy, bringing to customers of our agricultural and construction machinery brands an initiative that combines quality, economy, innovation and sustainable technology. The result of this joint work benefits our entire chain and ensures end-to-end performance and safety", commented Fernando Gaya, responsible for CNH's Commercial and Parts Operations area for Latin America.

In addition to the reverse logistics of used lubricating oil, PETRONAS has implemented several initiatives focused on the circular economy. The company is a founding member of the Play Fair Institute. The program, present in more than 4,000 municipalities around Brazil, aims to collect and recycle used lubricant packaging. In 2023, the initiative disposed of more than 5.9 thousand tons of plastic materials in an ecological way, 95% of which went to recycling.

PETRONAS also focuses on waste management from its operation in Contagem (MG), where the company's plant in Brazil is located. "Being part of relevant programs, and having partners such as CNH, Lwart and the Play Clean Institute, is essential for us to achieve our sustainability goals. Such initiatives reaffirm our value proposition: to provide impactful solutions for our customers - in addition to contributing to a more sustainable future, promoting the improvement of society, through innovation and collaboration", added Eduardo de Silos Santos.

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CNH

CNH

CNH Industrial (NYSE: CNH) is a world-class equipment, technology and services company. Driven by its purpose of Breaking New Ground, which centers on Innovation, Sustainability and Productivity, the Company provides the strategic direction, R&D capabilities, and investments that enable the success of its global and regional Brands. Globally, Case IH and New Holland supply 360° agriculture applications from machines to implements and the digital technologies that enhance them; and CASE and New Holland Construction Equipment deliver a full lineup of construction products that make the industry more productive. The Company’s regionally focused Brands include: STEYR, for agricultural tractors; Raven, a leader in digital agriculture, precision technology and the development of autonomous systems; Hemisphere, a leading designer and manufacturer of high-precision satellite-based positioning, and heading technologies; Flexi-Coil, specializing in tillage and seeding systems; Miller, manufacturing application equipment; and Eurocomach, producing a wide range of mini and midi excavators for the construction sector, including electric solutions. 

Across a history spanning over two centuries, CNH has always been a pioneer in its sectors and continues to passionately innovate and drive customer efficiency and success. As a truly global company, CNH’s 35,000+ employees form part of a diverse and inclusive workplace, focused on empowering customers to grow, and build, a better world.  

For more information and the latest financial and sustainability reports visit: cnh.com 

For news from CNH and its Brands visit: media.cnh.com 

 

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