In celebration of International Earth Day, 20 employees from AEG Germany’s Barclays Arena in Hamburg came together to transform and beautify the landscape around the arena into a greener, more vibrant space for the whole community.

Equipped with shovels, gloves, and watering cans, the group spent the day planting a total of 412 new plants and sowing flower seeds across the green areas surrounding the arena and its parking lots. The effort was aimed at enhancing biodiversity and beautifying the environment for both visitors and local wildlife.

“Today is about more than just planting flowers. It’s a reminder that small acts, like adding greenery, contribute to the bigger picture of environmental care and help us build a more sustainable future,” said Steve Schwenkglenks, Managing Director, Barclays Arena.

The project is part of the arena’s broader environmental strategy, which includes waste reduction, energy efficiency, and community-driven green projects. Earlier this year, AEG Europe’s Uber Arena, Uber Eats Music Hall and Uber Platz in Berlin and the Barclays Arena became the first sports and entertainment venues in Germany to receive Greener Arena (AGF) certification. To achieve AGF certification, our team provided a detailed analysis of areas of sustainability such as transport, energy and power, waste, water usage, local environment, CO2 and food and beverage activities and included an onsite visit by qualified AGF assessors.

To learn more about AEG Europe’s commitment to sustainability, please click here.

AEG

AEG

Headquartered in Los Angeles, California, AEG is the world’s leading sports and live entertainment company. With offices on five continents, AEG operates in the following business segments: AEG Facilities, which with its affiliates owns, manages or consults with more than 120 preeminent venues around the world including The O2 Arena, the Sprint Center and the Mercedes-Benz Arenas;   AEG Presents, one of the largest live music companies in the world dedicated to producing and promoting global and regional concert tours, music and special events and world-renowned festivals; AEG Sports, the world’s largest operator of sports franchises and high-profile sporting events;   AEG Global Partnerships, which oversees worldwide sales and servicing of sponsorships including naming rights, premium seating and other strategic partnerships; and AEG Real Estate, which develops world-class venues and  sports and entertainment districts like STAPLES Center and L.A. LIVE. Through its worldwide network of venues, portfolio of powerful sports and music brands, AXS.com ticketing platform, AXS cable television channel and its integrated entertainment districts, AEG entertains more than 100 million guests annually. More information about AEG can be found at www.aegworldwide.com.

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