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New Holland To Offer Insights Into Its Automation Projects at WORLD FIRA 2025
New Holland To Offer Insights Into Its Automation Projects at WORLD FIRA 2025
Published 01-24-25
Submitted by CNH
CNH brand, New Holland, a global leader in agricultural machinery and solutions, will again participate in World FIRA.
It is the premier event for agricultural robotics and automation and meeting place for farmers, OEMs, start-ups, scientists, and investors to design the future of agriculture.
The brand has been present at the event since its first edition in 2016 and recently signed a multi-year agreement with the show - demonstrating its fundamental role in the agriculture of tomorrow.
At World FIRA 2025, New Holland will offer an insight into its latest advancements in precision farming and automation, designed to enhance grower productivity and sustainability. Attendees will have the opportunity to experience the cutting-edge innovations that are shaping the future of farming.
New Holland is continually working on solutions that make operators' tasks less strenuous and help increase efficiency while reducing waste and soil pollution by creating synergies between tractors and "smart" implements.
At World FIRA, New Holland will display one of the innovation projects currently under development, Advanced Vision Assisted Guidance for specialty tractors, a technology developed in-house, and that was recently recognized with an EIMA Technical Innovation award.
New Holland invites all attendees to visit their booth to learn more about their innovative solutions and engage with their team of experts. For more information about New Holland's participation in World FIRA 2025, please visit https://world-fira.com/.
Read the full article here.
CNH
CNH
CNH Industrial (NYSE: CNH) is a world-class equipment, technology and services company. Driven by its purpose of Breaking New Ground, which centers on Innovation, Sustainability and Productivity, the Company provides the strategic direction, R&D capabilities, and investments that enable the success of its global and regional Brands. Globally, Case IH and New Holland supply 360° agriculture applications from machines to implements and the digital technologies that enhance them; and CASE and New Holland Construction Equipment deliver a full lineup of construction products that make the industry more productive. The Company’s regionally focused Brands include: STEYR, for agricultural tractors; Raven, a leader in digital agriculture, precision technology and the development of autonomous systems; Hemisphere, a leading designer and manufacturer of high-precision satellite-based positioning, and heading technologies; Flexi-Coil, specializing in tillage and seeding systems; Miller, manufacturing application equipment; and Eurocomach, producing a wide range of mini and midi excavators for the construction sector, including electric solutions.
Across a history spanning over two centuries, CNH has always been a pioneer in its sectors and continues to passionately innovate and drive customer efficiency and success. As a truly global company, CNH’s 35,000+ employees form part of a diverse and inclusive workplace, focused on empowering customers to grow, and build, a better world.
For more information and the latest financial and sustainability reports visit: cnh.com
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