Driving packaging sustainability in the consumer goods market
Published 07-11-24
Submitted by Henkel
Bridgewater, N.J., July 11, 2024 /CSRwire/ - Henkel, a global leader in adhesives, sealants, and functional coatings, has been recognized by the Association of Plastic Recyclers (APR) for meeting the highest criteria for recyclability according to the APR Design Guide for Plastics Recyclability for five TECHNOMELT® labeling products:
APR Design for Recyclability Recognition provides independent validation that a package or packaging component is compatible with the North American recycling system. This process confirms the product meets the highest criteria for plastics recyclability according to the APR Design Guide.
“We are proud of the strides we continue to make in packaging and labeling adhesives to drive more sustainable solutions for our customers, the industry and consumers,” said Jean-Philippe Caye, Vice President of North America’s Consumer Goods Adhesive business. “Henkel’s labeling products provide a variety of options to aid in PET (polyethylene terephthalate) recycling for containers and help our packaging and consumer goods customers meet their own sustainability commitments.”
“APR congratulates Henkel for taking action to improve the recyclability of their packaging adhesives and receive APR Design Recognition,” said Steve Alexander, APR President & CEO. “Recyclable packaging means less waste, more efficient use of limited natural resources, and more high-quality post-consumer resin (PCR) for new products.”
Hot melt labeling adhesives are used in a variety of packaging and container applications across fast moving consumer goods products. Henkel’s portfolio of TECHNOMELT® EM labeling adhesives assure reliable, sustainable bonding and secure label application. TECHNOMELT® adhesives are trusted for reliability, quality, and proven results across a variety of applications. The TECHNOMELT® product portfolio includes biobased formulations, as well as innovative solutions like wash-off features to support a circular economy. To learn more about Henkel’s sustainable solutions, visit henkel-northamerica.com/sustainability.
* TECHNOMELT® is a registered trademark of Henkel and/or its affiliates in the USA, Germany and elsewhere.
* APR DESIGN is a trademark of the Association of Plastic Recyclers, Inc.
About Henkel in North America
Henkel’s portfolio of well-known brands in North America includes Dial® soaps, Persil® and all® laundry detergents, Snuggle® fabric softeners, Schwarzkopf® hair care, as well as Loctite®, OSI®, Technomelt® and Bonderite® adhesives. With sales close to 6.6 billion US dollars (6 billion euros) in 2023, North America accounts for 28 percent of the company’s global sales. Henkel employs around 8,000 people across the U.S., Canada and Puerto Rico. For more information, please visit http://www.henkel-northamerica.com and on X (Twitter) @Henkel_NA.
About Henkel
With its brands, innovations and technologies, Henkel holds leading market positions worldwide in the industrial and consumer businesses. The business unit Adhesive Technologies is the global leader in the market for adhesives, sealants and functional coatings. With Consumer Brands, the company holds leading positions especially in laundry & home care and hair in many markets and categories around the world. The company's three strongest brands are Loctite, Persil and Schwarzkopf. In fiscal 2023, Henkel reported sales of more than 21.5 billion euros and adjusted operating profit of around 2.6 billion euros. Henkel’s preferred shares are listed in the German stock index DAX. Sustainability has a long tradition at Henkel, and the company has a clear sustainability strategy with specific targets. Henkel was founded in 1876 and today employs a diverse team of about 48,000 people worldwide – united by a strong corporate culture, shared values and a common purpose: "Pioneers at heart for the good of generations.” More information at www.henkel.com.
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