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Principal Foundation and EVERFI From Blackbaud Reach 26,000 U.S. Students With Growing National Data Science Program

DataSetGo, a first-of-its-kind digital curriculum, is opening doors to data science careers at more than 400 schools, with $50,000 in recent awards to those who show promise in the field

Principal Foundation and EVERFI From Blackbaud Reach 26,000 U.S. Students With Growing National Data Science Program

DataSetGo, a first-of-its-kind digital curriculum, is opening doors to data science careers at more than 400 schools, with $50,000 in recent awards to those who show promise in the field

Published 06-05-24

Submitted by Principal Financial Group, Inc.

Principal Foundation logo

DES MOINES, IOWA, June 5, 2024 /CSRwire/ – Principal® Foundation, a global nonprofit organization committed to helping people and communities build financially secure futures, and EVERFI® from Blackbaud®, the leader in powering social impact through education, announce the second and biggest year of DataSetGo, a first-of-its-kind interactive digital curriculum that teaches high school students the fundamentals of data science and its value in daily life, the workforce, and the world.

Since its inception in 2022, DataSetGo has reached over 26,000 high school students in over 400 schools throughout the U.S. In the 2023-2024 academic year, the program reached over 17,000 new students and 200 additional schools across ten states, including New York, Texas, and California.

Last fall, DataSetGo expanded to include DataSetGo Distinguished Scholars, a new national program that equips students to explore postsecondary education and workforce opportunities, including those in the rapidly growing field of data science.

Data science roles can be found in nearly every industry and according to the World Economic Forum, there could be up to 1.4 million new jobs created in data science and data analytics between 2023 and 2027.

“Having learned more about the possible job opportunities has opened several possibilities I had no idea existed. It would be a dream to learn more about data analysis and science to eventually make a profession out of it one day,” wrote Jarod Story, a Distinguished Scholar who attends Irving High School near Dallas, Texas.

All the schools that use the DataSetGo curriculum are in low to moderate income communities, where educators have given the program high marks. The research-backed curriculum was designed to align with national educational standards and is provided at no cost to educators through a strategic partnership between Principal Foundation and EVERFI.

“This program [DataSetGo] is totally awesome. I’m so overwhelmingly proud of my students,” said LaTara Meyers, a teacher at H.D. Woodson High School in Washington, D.C., whose student Amaya Bostic is among the Distinguished Scholars.

The full list of ten Distinguished Scholars was announced in May. Each student received a $5,000 award, for a total of $50,000.

“These impressive students seized the opportunity to learn about data science and the doors it could open for them,” said Jo Christine Miles, Director, Principal Foundation and Community Relations, Principal. “We’re thrilled to provide awards that will help them continue to pursue their dreams.”

“In nearly every industry, data science skills are in high demand. DataSetGo ensures that students are aware of the opportunities and equipped to pursue them – because then, their career options are endless,” said Ray Martinez, co-founder and President of EVERFI.

Six of the ten Distinguished Scholars (“national award winners”) were selected from a national pool of essay submissions that detailed how students plan to apply what they learned through DataSetGo in their careers and lives.

The other four Scholars (“local award winners”) were selected from schools in Brooklyn, N.Y.; Minneapolis, Minn.; Washington, D.C.; and Dallas, Texas who participated in DataSetGo virtual or in-person learning sessions. Three of these local award winners were selected throughout the school year.

The final local 2023-2024 Distinguished Scholar was announced at an in-person event in Brooklyn, New York on Tuesday, May 13. Hosted by EVERFI and Principal Foundation, the event celebrated the DataSetGo program and featured sessions with guest speakers who rely on data science in their careers in professional sports, artificial intelligence, and entertainment.

Below are the 2023-2024 DataSetGo Distinguished Scholars. The entry window for the 2024-2025 competition will open September 15.

National award winners

  • Tanasia Kennedy, NC, Sugar Creek Charter (Teacher – Tony Brantley)
  • Adnrew Chun, NY, Benjamin N. Cardozo High School (Teacher – Travis Malekpour)
  • Valeria Tamayo, TX, Fossil Ridge High School (Teacher – Sandra McCorkle)
  • Jenna Wrinkler, TX, Irving High School (Teacher – Denovias Mack)
  • Rico Lane, GA, East Coweta High School (Teacher – Laura Colley)
  • Fareeha Naaz, NC, Hickory Ridge High School (Teacher – Bernie Thompson)

Local award winners:

  • Brooklyn, N.Y. – Ashlee Bailey, Brooklyn Prep High School (Teacher – Diana Isern)
  • Minneapolis, Minn. – Mohamed “Ali” Ali, Hiawatha High School (Teacher – Gwendolyn Fortune)
  • Washington, D.C. – Amaya Bostic, H.D. Woodson High School (Teacher – LaTara Meyers)
  • Dallas, Texas – Jarod Story, Irving High School (Teacher – Denovias Mack)

For more information about DataSetGo or the DataSetGo Distinguished Scholars award program, visit

About Principal® Foundation 
Principal Financial Group Foundation, Inc. ("Principal Foundation") is a duly recognized 501(c)(3) entity focused on providing philanthropic support to programs that build financial security in the communities where Principal Financial Group, Inc. ("Principal") operates. While Principal Foundation receives funding from Principal, Principal Foundation is a distinct, independent, charitable entity. Principal Foundation does not practice any form of investment advisory services and is not authorized to do so. Established in 1987, Principal Foundation works with organizations that are helping to shape and support the journey to financial security by ensuring access to essential needs, fostering social and cultural connections, and promoting financial inclusion.. 3609043-052024

About EVERFI® from Blackbaud® 
EVERFI from Blackbaud (NASDAQ: BLKB) is an international technology company driving social impact through education to address the most challenging issues affecting society ranging from financial wellness to mental health to workplace conduct and other critical topics. Founded in 2008, EVERFI's Impact-as-a-ServiceTM solution and digital educational content have reached more than 45 million learners globally. In 2020, the company was recognized as one of the World's Most Innovative Companies by Fast Company and was featured on Fortune Magazine's Impact 20 List. The company was also named to the 2021 GSV EdTech 150, a list of the most transformative growth companies in digital learning. Blackbaud acquired EVERFI in December 2021. To learn more about EVERFI, please visit or follow us on Facebook, Instagram, LinkedIn, or Twitter @EVERFI.

Blackbaud Forward-looking Statements 

Except for historical information, all the statements, expectations, and assumptions contained in this news release are forward-looking statements that involve a number of risks and uncertainties, including statements regarding expected benefits of products and product features. Although Blackbaud attempts to be accurate in making these forward-looking statements, it is possible that future circumstances might differ from the assumptions on which such statements are based. In addition, other important factors that could cause results to differ materially include the following: general economic risks; uncertainty regarding increased business and renewals from existing customers; continued success in sales growth; management of integration of acquired companies and other risks associated with acquisitions; risks associated with successful implementation of multiple integrated software products; the ability to attract and retain key personnel; risks associated with management of growth; lengthy sales and implementation cycles, particularly in larger organization; technological changes that make our products and services less competitive; and the other risk factors set forth from time to time in the SEC filings for Blackbaud, copies of which are available free of charge at the SEC’s website at or upon request from Blackbaud's investor relations department. All Blackbaud product names appearing herein are trademarks or registered trademarks of Blackbaud, Inc. 

Media Contact: Taylor Madigan,

Principal Financial Group, Inc. logo

Principal Financial Group, Inc.

Principal Financial Group, Inc.

Principal Financial Group® (Nasdaq: PFG) is a global financial company with 18,500 employees1 passionate about improving the wealth and well-being of people and businesses. In business for more than 140 years, we’re helping more than 51 million customers1 plan, protect, invest, and retire, while working to support the communities where we do business, and build a diverse, inclusive workforce. Principal® is proud to be recognized as one of America’s 100 Most Sustainable Companies2, a member of the Bloomberg Gender Equality Index, and a Top 10 “Best Places to Work in Money Management3.” Learn more about Principal and our commitment to building a better future at

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