Submitted by: 3BL Media
Posted: Sep 27, 2016 – 09:30 AM EST
NORTHAMPTON, Massachusetts, Sep. 27 /CSRwire/ - Building a content calendar and publishing press releases and smartly produced blog posts is no guarantee your corporate social responsibility (CSR) and sustainability stories will be seen by critical audiences, even for organizations that are used to attracting attention.
3BL Media, a corporate communications platform for CSR and sustainability content, will host a webinar focused on distribution, measurement and best practices for enhancing the visibility of brand content.
The webinar, “Digital Storytelling for Corporate Responsibility and Sustainability Communicators,” will be held on 20 Oct. at 2:30 PM BST / 3:30 PM CET / 9:30 AM ET. Attendance is free and questions will be answered live during this 45-minute event.
“There’s an art and science to producing a steady drumbeat of digital stories compelling to audiences who are passionate about CSR and sustainability news and content,” said Katie Buckland, vice president of business development at 3BL Media. “We’ll share data to guide attendees on the content formats and timing that drives engagement.”
Katie will be joined by Karen Ammann, vice president of client engagement at 3BL Media, during the webinar. Katie and Karen bring both extensive experience with successes brought by the 3BL Media platform and hands-on knowledge of your professional challenges, having played a role in both corporate and non-profit marketing and communications. 3BL Media CMO Dave Armon will moderate the webinar.
About 3BL Media
Founded in 2009, 3BL Media is the leading news distribution and content marketing company focused on niche topics including sustainability, health, energy, education, philanthropy, community and other social and environmental topics. The company works with organizations including multinational corporations, SMEs, and non-profits to distribute multi-format media assets through social, traditional and new media channels. 3BL Media leverages its expertise in communications, technology and social media to enable organizations to more effectively communicate about their initiatives to the press, investors, consumers and other critical stakeholder groups. Visit us at EthicalPerformance.com, CSRwire.com, Justmeans.com, SocialEarth.org and 3blmedia.com.
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