Submitted by: iNotForProfit
Posted: Mar 26, 2014 – 10:07 AM EST
WATERLOO, O.N., Mar. 26 /CSRwire/ - iNotForProfit, a pioneer in the charitable technology space, today announced its certification as a B Corporation, joining a growing community of nearly 1,000 certified companies from 32 countries and 60 industries, who have united under a common goal: to redefine success in business.
iNotForProfit provides mobile technology solutions to nonprofit organizations and charities. Its app-based solutions enable fundraisers to more easily connect with volunteers and to put the power of donating in the palm of every person’s hand. iNotForProfit aspires to make philanthropy a part of everyone's life and to encourage the spirit of giving and promote the future of social good. It envisions a future where "doing good" can take place anytime, anywhere. iNotForProfit’s partners include Atlas Corps, Capacity Waterloo Region, Children’s Harbor, Grand Valley Hospital Foundation, Social Venture Partners Waterloo Region among others.
To be B Corp certified, a company must meet comprehensive standards related to purpose, transparency and accountability that benchmark its economic, social and environmental performance against that of other businesses. People can then use the B Corp certification when choosing a company to buy from, invest in or apply to.
“B Corp certification is absolutely consistent with our brand vision to enable nonprofits to more easily do social good, and to be the best and most socially responsible company we can be. The rigorous process demonstrates to our clients and their stakeholders that our organization has met a standard of transparency and is committed to social and environmental performance. Our team is incredibly excited and proud to be the newest member of the B Corp community,” said Jonathan Grover, iNotForProfit CEO.
Continuing its advancement on behalf of the nonprofit community, iNotForProfit will soon kick off an Indiegogo crowdfunding campaign to “champion the change,” enabling more nonprofits and charitable organizations to transform their mobile marketing vision into a reality.
About B Corp
Certified B Corporations meet rigorous standards of social and environmental performance, legally expand their corporate responsibilities to include consideration of stakeholder interests, and build collective voice through the power of the unifying B Corporation brand. As of January 2014, there were more than 900 Certified B Corporations from more than 60 industries and 32 countries, representing a diverse multi-billion-dollar marketplace.
About B Lab
B Lab is a non-profit organization that serves a global movement to redefine success in business so that all companies compete not only to be the best in the world, but the best for the world. B Lab drives this systemic change through a number of interrelated initiatives: building a community of Certified B Corporations to make it easier for all of us to tell the difference between “good companies” and good marketing; passing legislation to accelerate growth of social entrepreneurship and impact investing (20 states have already passed benefit corporation legislation); developing B Analytics, a customizable platform for measuring, benchmarking and reporting on impact; and providing free, powerful tools for businesses to measure, compare, and improve their social and environmental performance (more than 15,000 businesses use B Lab’s free B Impact Assessment).
iNotForProfit is a B Corp certified social purpose business dedicated to providing accessible next-generation technology for the philanthropic sector, to help them spread their message, connect communities to their cause and fundraise more effectively.
Our flagship product Givestant™ allows charities and nonprofits to affordably and expediently create their own mobile app, paving the pathway to more interactive engagement in today’s highly social, mobile world. With Givestant™, you can put the power to give in every donor’s hand, to connect and engage with volunteers through the click of a button.
We believe this is the age of philanthropy, of social good and social change. We’re here to be a catalyst; we’re here to help change the world. For more information please visit www.inotforprofit.com.
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