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Care2 Promotes Eric Rardin to Vice President of Business Development

Care2 Promotes Eric Rardin to Vice President of Business Development

Published 01-22-14

Submitted by Care2

Care2, the largest social action community on the Web, announced today the promotion of Eric Rardin to Vice President of Business Development.

Rardin has been a key contributor and leader in Care2’s business development group for the past 8 years and most recently served as Vice President of Strategic Partnerships. Rardin will be stepping up to manage Care2’s worldwide business development team and will continue to be based in the company’s Washington, DC office.

Rardin’s deep experience with nonprofit advocacy and fundraising includes prior roles at National Environmental Trust and the Marine Fish Conservation Network. At Care2, Rardin has built relationships with hundreds of nonprofit organizations, political candidates’ campaigns, consulting firms and PR agencies. Rardin’s work at Care2 has been instrumental in helping partner organizations recruit millions of new donors and supporters using Care2’s unique behavioral targeting and permission-based marketing campaigns.

Care2’s previous Vice President of Business Development, Clint O’Brien, will be moving on to software firm, Engaging Networks, as Chief Operating Officer.

“I am very pleased and excited to see Eric step up to this new role,” said Marlin Miller, Chief Operating Officer at Care2. “Eric has been a trusted advisor and partner for many of our nonprofit clients over the years and now he will be shifting his focus to lead the next phase of growth for our worldwide business development team. I'd also like to thank Clint O’Brien for his years of service at Care2, and wish him well in his new opportunity at Engaging Networks.”

Rardin also serves on the board of directors at the Marine Fish Conservation Network and Humane Farm Animal Care. In recent years he has authored a number of whitepapers and blog posts on online fundraising and advocacy, and presented at nonprofit sector conferences. Rardin has a BS in Political Science from the University of Wyoming, an MA in Government and International Studies from the University of South Carolina and an MBA from The Johns Hopkins University, Carey Business School.

About Care2
With over 23 million members and more than 1,000 nonprofit clients worldwide, Care2 (www.Care2.com) is the largest and fastest growing social action community making a difference for the environment, human rights, animals and other causes. Care2 is a B Corporation, or social enterprise, leveraging the power of business to make the world a better place. In recent years, Care2 has dramatically extended the visibility and impact of its nonprofit partners’ pledge and petition campaigns by launching the Care2 Take Action Platform, a network of more than 250 leading media partners – including Mother Jones, AlterNet, National Memo, LeftAction, VolunteerMatch and PetMD – reaching an additional 150 million civic-minded people. To learn about Care2’s services for organizations, visit www.care2team.com.

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Care2 is the largest online community empowering people to lead a healthy and green lifestyle while taking action on important causes such as human rights, animal welfare and global warming. Care2 helps nonprofits recruit thousands or hundreds of thousands of supporters from Care2's 14+ million online members. Care2 offers one of the most efficient advertising methods for nonprofits to grow their capacity for online and multi-channel outreach, advocacy and fundraising.

Learn more at www.care2.com.

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