American pet product manufacturer joins global movement for social and environmental change
Published 10-31-13
Submitted by West Paw Design
West Paw Design, the US manufacturer of high-quality dog and cat toys, beds and apparel, is proud to announce they have become a certified B Corporation. By becoming a B Corporation, or a B Corp, West Paw Design was certified by the nonprofit B Lab and had to meet rigorous standards of social and environmental performance, transparency and accountability.
West Paw Design is proud to be in the company of over 800 other certified B Corps who are using the power of business to solve social and environmental problems including: Patagonia, Ben & Jerry’s, Etsy and Seventh Generation.
What is a B Corp?
A B Corp is a company that must be certified by the nonprofit B Lab and meet rigorous standards of social and environmental performance, accountability and transparency. B Corps are important because they inspire all businesses to compete not only to be the best in the world but to be best for the world. A B Corp certification is to sustainable business what Fair Trade certification is to coffee or USDA Organic certification is to milk.
Why Become A B Corp?
“We wanted to become a B Corp to be a part of a movement that encompasses all we are, not just a piece of it.” - Spencer Williams, Owner and President West Paw Design. Continues Williams, “Since we began manufacturing pet products in 1996, our company’s history and values have aligned with B Corps’ making it a natural fit. Being an active participant in the B Corp community allows us to learn and advance our goals while defining future successes. This will help us on our way to become a transformative global business leader that unleashes our people’s greatest talents to create amazing pet products.“
West Paw Design’s environmental stewardship and values that align with the B Corp philosophy are reflected in what they do every day:
For more information on B Corps and to see how West Paw Design fared in their evaluation by B Lab, please visit: www.bcorporation.net/community/west-paw-design.
Surrounded by the beautiful Rocky Mountains, West Paw Design is a world-class manufacturer of high-quality and eco-friendly pet toys, beds and apparel. Driven by a passion for pets and the joy they bring, West Paw Design seeks the most innovative designs using sustainable materials, resulting in a meaningful value for our customers. Established in 1996, West Paw Design is proud to do its part to protect the environment by limiting waste and utilizing nontoxic, organic or recyclable materials.
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