Fifth Annual Conference Explores Game Thinking and New Business Models as Innovation Drivers, Monterey (CA) Conference June 7-10, 2011
Submitted by: Sustainable Life Media, Inc.
Posted: Feb 08, 2011 – 01:25 PM EST
Sustainable Life Media announced a first look at the early lineup of speakers for its June 7-10 Sustainable Brands 2011 (SB'11) conference, with executives from Nestle Purina, Owens Corning, Travelocity and Unilever sharing case studies on brand innovation, design thinking in business, new "access" business models and other innovations in making consumption sustainable. Plenary sessions, breakouts, workshops and networking sessions are being designed to give attendees an experiential look at how game thinking and play can help speed the shift to profitable sustainability by informing strategy, improving creativity, facilitating collaboration and supporting behavior change among key brand stakeholders.
Speakers will be sharing successes and failures, providing an understanding of the current culture shift and market drivers; describing creative approaches to reducing toxicity, resource use and end-of-life issues; and techniques for overcoming consumer fatigue and generating new demand for tomorrow's better brands.
A sampling of confirmed speakers includes:
The Sustainable Brands conference uniquely brings together business and brand strategists, designers, sustainability executives and the ecosystem of organizations that support them for three days of extraordinary conversation, inspiration and insights to map new strategies and tactics for driving profitable innovation for sustainability in brands. 3M, Green Mountain Coffee, Ford, Johnson & Johnson, UPS, Coca-Cola, Nestle, SC Johnson, Unilever, Nike, Hewlett Packard, Recyclebank and others have registered to attend Sustainable Brands again this year. Confirmed lead sponsors of SB'11 include Citizen Group, Cohn & Wolfe, CSRwire, Domtar, EcoBonus, Hewlett Packard, Saatchi & Saatchi S., Shelton Group and others.
About Sustainable Brands Conference
Widely reputed to be the most compelling sustainability conference of the year, Sustainable Brands 2011 will convene over 750 brand leaders, top executives from the global brands leading sustainable innovation today, all types of designers participating in this global shift, and an unprecedented list of others to carry forward the conversation about sustainability as a driver of business growth and brand benefit. Registration is now open and seating is limited: http://www.sustainablebrands11.com/register
About Sustainable Life Media
Sustainable Life Media (SLM) is the leading producer of sustainable business conferences and educational events, with products and services designed for the sustainable business community including membership, targeted e-newsletters, online learning programs, community and the flagship Sustainable Brands conference. SLM delivers top news stories related to the who, what and how of environmental and social innovation, and helps community members connect with thought leaders, peers, partners and solutions providers who can help them quickly reach their goals. For more information, please visit: http://www.sustainablelifemedia.com/about. To subscribe to SLM Newsletters for free, please visit http://www.sustainablelifemedia.com/newsletters.
For more information, please contact:
For more from this organization:Sustainable Life Media, Inc.