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Deloitte Survey Reveals that 72 Percent of Americans Want to Work for Companies that Support Charitable Causes

Deloitte Survey Reveals that 72 Percent of Americans Want to Work for Companies that Support Charitable Causes

Published 10-06-04

Submitted by Deloitte

NEW YORK - According to a new survey on corporate community involvement released today by Deloitte & Touche USA LLP, 72 percent of employed Americans would choose to work for a company that supports charitable causes when deciding between two jobs with the same location, responsibilities, pay and benefits. The response rate climbs to 87 percent for employed students over the age of 18. The survey was conducted by Harris Interactive(R).

"The market for talent is competitive and a company's commitment to communities is a decision factor for many Americans," said James H. Quigley, CEO of Deloitte & Touche USA LLP. "We have found both statistically and anecdotally, that people want to work for an organization that lives its values and gives them a reason to feel proud."

Other Key Survey Findings:

  • Ninety-two percent of Americans think that it is important for companies to make charitable contributions or donate products and/or services to nonprofit organizations in the community
  • Eighty-seven percent of Americans believe it is important for companies to offer volunteer opportunities to its employees
  • Seventy-three percent say that workplace volunteer opportunities help companies contribute to the well being of communities
  • Sixty-one percent think that they help to communicate a company's values
  • Fifty-eight percent believe that workplace volunteer opportunities improve morale

    "The survey results confirm that people think corporate America has a responsibility to its communities and that employees appreciate the opportunity to contribute together," said Anne Rouse Sudduth, Deloitte's national director of community involvement. Sudduth noted that the professional services organization is holding IMPACT Day, a national day of volunteering on Friday, October 8. "Volunteering is a year round activity at Deloitte and IMPACT Day, in particular, is a celebration of our culture of service."

    Many leading companies agree that commitment to the community is a business imperative. Corporate community involvement initiatives, such as workplace volunteerism, are integral to creating a workplace where employees feel they can connect with one another.

    "Community Involvement and workplace volunteerism are important to the development and growth of our people, and are unique ways we can enhance their work experience at Deloitte," added Quigley.

    On Deloitte's IMPACT Day, the organization's nearly 30,000 people nationwide will be encouraged to set aside their work for the day to volunteer with non-profit organizations in their communities. In cities such as Atlanta, Chicago, Dallas, Los Angeles and New York, among many others, Deloitte employees will be teaching in schools, building an outdoor classroom, cleaning up parks, painting schools and packaging disaster relief supplies in addition to many other volunteer activities.

    Through this effort Deloitte expects to donate nearly a quarter of a million hours to community service.

    Harris Interactive® fielded Deloitte's corporate community involvement survey from July 20-22, 2004, via its QuickQuery(SM) online omnibus service, interviewing a nationwide sample of 2,169 U.S. adults (18+), of whom 1,328 are employed. The survey has a margin of error of +/- 4 percent. Additional survey results are available upon request.Additional survey results are available upon request.

    About Deloitte
    Deloitte refers to one or more of Deloitte Touche Tohmatsu, a Swiss Verein, its member firms and their respective subsidiaries and affiliates. As a Swiss Verein (association), neither Deloitte Touche Tohmatsu nor any of its member firms has any liability for each other's acts or omissions. Each of the member firms is a separate and independent legal entity operating under the names "Deloitte," "Deloitte & Touche," "Deloitte Touche Tohmatsu," or other related names. Services are provided by the member firms or their subsidiaries or affiliates and not by the Deloitte Touche Tohmatsu Verein.
    Deloitte & Touche USA LLP is the U.S. member firm of Deloitte Touche Tohmatsu. In the U.S., services are provided by the subsidiaries of Deloitte & Touche USA LLP (Deloitte & Touche LLP, Deloitte Consulting LLP, Deloitte Tax LLP, and their subsidiaries), and not by Deloitte & Touche USA LLP.

    About Harris Interactive
    Harris Interactive (www.harrisinteractive.com) is a worldwide market research and consulting firm best known for The Harris Poll(R), and for pioneering the Internet method to conduct scientifically accurate market research. Headquartered in Rochester, New York, U.S.A., Harris Interactive combines proprietary methodologies and technology with expertise in predictive, custom and strategic research. The Company conducts international research through wholly owned subsidiaries--London-based HI Europe (www.hieurope.com") and Tokyo-based Harris Interactive Japan--as well as through the Harris Interactive Global Network of local market- and opinion-research firms, and various U.S. offices. EOE M/F/D/V

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    "Deloitte" is the brand under which 165,000 dedicated professionals in independent firms throughout the world collaborate to provide audit, consulting, financial advisory, risk management, and tax services to selected clients. These firms are members of Deloitte Touche Tohmatsu ("DTT"), a Swiss Verein. In the United States, Deloitte LLP is the member firm of DTT. Like DTT, Deloitte LLP does not provide services to clients. Instead, services are primarily provided by the subsidiaries of Deloitte LLP, including Deloitte & Touche LLP, Deloitte Consulting LLP, Deloitte Financial Advisory Services LLP and Deloitte Tax LLP.

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