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Finish Line Extends Sole Destination

Submitted by: Finish Line, Inc., The

Categories: Philanthropy & Corporate Contributions, Community Development

Posted: Aug 07, 2008 – 08:43 AM EST


Benefiting Soles4Souls(TM) Inc., the Shoe Charity;Trade-In Program Sees Tremendous Success Across United States

Aug. 07 /CSRwire/ - INDIANAPOLIS, Aug. 7 /PRNewswire/ -- The Finish Line, Inc., one of the nation's leading athletic retailers, has announced that it will extend its partnership with Soles4Souls, the international charity dedicated to providing free footwear to those in need, and will continue the national shoe trade-in program, "Sole Destination," at all 697 Finish Line store locations across the United States.

(Logo: http://www.newscom.com/cgi-bin/prnh/20020603/FINISHLINELOGO )

The trade-in program has seen tremendous success since its start on "National Barefoot Day" on June 1, 2008. In two months, approximately 30,000 pairs of shoes have been collected. The shoes will go to impoverished communities in the United States and all over the world.

To help right now, please visit your local Finish Line store and donate a pair of new or used shoes and receive $5 off the purchase of a new pair of shoes valued at $25 or more. This offer is valid same day only, and some restrictions do apply. The "Sole Destination" program will end on Tuesday, September 30, 2008.

Please visit, http://www.finishline.com/shoedonation/ for trade rules and store locations near you.

About Finish Line
The Finish Line, Inc. is one of the largest mall-based specialty retailers operating under the Finish Line and Man Alive brand names. The Finish Line, Inc. is publicly traded on the NASDAQ Global Select Market under the symbol FINL. The Company currently operates 697 Finish Line stores in 47 states and online and 94 Man Alive stores in 19 states and online. To learn more about these brands, visit www.finishline.com or www.manalive.com

About Soles4Souls, Inc.
Nashville-based Soles4Souls(TM) facilitates the donations of both new and used shoes, which are used to aid the hurting worldwide. Since its inception, Soles4Souls has distributed more than 3.3 million pairs (or one pair every 23 seconds) to people in more than 60 countries, including Honduras, Romania, Thailand, and the Sudan. The charity has been featured on CNN Headline News, NBC Nightly News with Brian Williams, ABC News, FOX, CBS, and hundreds of regional outlets around North America. Soles4Souls is a 501(c)(3) recognized by the IRS; donating parties are eligible for tax advantages. Visit www.giveshoes.org for more information.

For more information, please contact:

Kim Dettwiller Soles4Souls
Phone: +1-615-330-5656
Alexis Laken Soles4Souls
Phone: +1-646-964-5566
Elise Hasbrook The Finish Line
Phone: +1-317-613-6827


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