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Incorporate Your Community Involvement Program to Your Company's Business Strategy

Submitted by: Boston College Center for Corporate Citizenship

Categories: Corporate Social Responsibility, Events

Posted: Mar 19, 2007 – 09:00 AM EST


Boston College program looks at developing and implementing a strategic, constructive CI program

Mar. 19 /CSRwire/ - Developing a Strategic Corporate Community Involvement Program
May 9-11, 2007 • Toronto

CHESTNUT HILL, MA- March 16, 2007 – If you role is community relations or community involvement, how can you assure that this is an integral component of your company's commitment to corporate citizenship? This program provides a comprehensive overview of corporate social engagement and community involvement. Master a step-by-step framework and focus for planning and implementing a strategic CI program, with special attention to building relationships of trust and issues management. Emerge with a suite of proactive planning tools and techniques that will help you assure that community involvement is an integral component of your company’s business strategy.

  • Establishing and maintaining relationships of trust with community stakeholders and key publics

  • Conducting company and community assessments

  • Analyzing and prioritizing emerging community issues, needs and expectations

  • Designing strategic program responses that tie with business objectives

  • Securing management support and buy-in

  • Current issues and trends in corporate citizenship

    For more information, go to

    The Center also offers courses at company sites on request, and can customize its offerings to address companies' specific challenges and needs.

    For more information, call The Center at 617.552.4545, or go to The Center’s web site at

    The Center's executive education offerings cover planning, strategy, program development, implementation, communications, evaluation, leadership development and competency building, leading to a Certificate awarded by the Boston College Carroll School of Management.

    About the Boston College Center for Corporate Citizenship

    The Boston College Center for Corporate Citizenship engages with companies to redefine business success as creating measurable gains for business and society. Our vision is that business will use its assets to help assure economic prosperity and a just and sustainable world. The Center achieves results through the power of research, education and member engagement. The Center offers publications including a newsletter, research reports, and white papers; executive education, including a Certificate program; events that include an annual conference, roundtables and regional meetings; and a corporate membership program. For more information visit The Center's web site at

    Boston College Center for Corporate Citizenship
    55 Lee Road
    Chestnut Hill, MA 02467-3942
    Tel. 617.552.4545

  • For more information, please contact:

    Peggy Connolly Boston College Center for Corporate Citizenship
    Phone: 617-552-0722
    Phone 2: 617-552-4545


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