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SustainPro(TM) Conference & Expo To Further Organize theFast-Growing, $400 Billion Sustainable Strategies Marketplace

SustainPro(TM) Conference & Expo To Further Organize theFast-Growing, $400 Billion Sustainable Strategies Marketplace

Published 05-22-08

Submitted by The CRO

EDISON, NJ - May 22, 2008 - Addressing the sustainability mega-trend that has corporate leaders vexed and perplexed - the SustainPro(TM) Conference & Exposition is the first event where corporate operations leaders in manufacturing, marketing, IT, procurement, facilities, energy and distribution/transportation will converge to build cohesive B2B sustainability and sustain productivity strategies for their organizations. It will take place October 29-30, 2008 at the Donald E. Stephens Convention Center at Chicago's O'Hare Airport. Organizers expect over 2,500 participants.

The event will feature over 100 speakers including top industry experts, user case studies focusing on shared experiences of the best practices of SUPR Seal(TM)-rated companies and a showcase of top sustainability strategy suppliers essential in building an organization-wide plan. Major industry associations will also be participating as part of the Corporate Sustainability Alliance, or www.CSANow.org "alliance of associations" movement.

"The professionalization of operations-level corporate sustainability practices fills the most urgent business knowledge need we have today," said Jay Whitehead, conference chairman. "Climate change and energy issues have businesses in a vice grip, and the SustainPro Conference mission-building sustainable corporate operations - is the only way to survive this crisis."

For many corporate operations and procurement executives - the flow of information across their organizations has been fragmented as it relates to sustainability practices. While corporate goals may be in place, more times than not, an operational strategy is not in place to realize those goals. SustainPro will assist operational executives with the tools, strategies and timelines to better position them as a strategic resource throughout their organizations.

"Integrating sustainability into corporate operations is mandatory," said Joseph Wolfsberger, VP Environment Safety and Health at Eaton Corporation. "But there are precious few road maps for such a complex integration." The SustainPro Conference experience will focus on helping operations-level executives in B2B companies in 14 industries build that road map and establish the professional networks necessary for long-term career and organizational viability.

The SustainPro conference will feature over 100 presenters in four tiers: Headline-Maker Keynotes, Industry Expert Keynotes, Industry Expert & Professional Service Case Studies and Job Function Expert Case Studies. Topics will include:


    "¢ Building the Economic Case for Operational Sustainability
    "¢ Evaluating New Technologies for Sustainable Operations Solutions
    "¢ Sustainability's Mandatory New Role in Operations Careers
    "¢ Vendor and Partner Selection with Sustainability as Key Criteria
    "¢ Commercializing Sustainable Applications and Products
    "¢ Selling Sustainability Up In The Organization
    "¢ Governmental Resources for Accelerating Development of Sustainable Operations
    "¢ Practical Uses of Alternative Energy Sources, Such as RE"¢ Governance of a Greening Supply Chain
    "¢ Designing Operations with Cradle-to-Cradle Life Cycles
    "¢ Building Operations Around The Reality of GHG Offsets
    "¢ Operating Organizations: Before and After Sustainability Initiatives
    "¢ Testing Sustainable Operating Ideas and Business Models
    "¢ Establishing Peer-to-Peer Professional Networks on Sustainability

Early keynote presenters include:

Headline-Maker Keynotes: James Connaughton, White House Council on Environmental Quality, Lyle Laverty, Assistant Secretary of the Interior and Chicago Mayor Richard Dailey (invited)

Industry Expert Keynotes: Kevin Joyce, Chief Marketing Officer, Eastman Kodak.

Industry Expert & Professional Service Case Studies: Chris Spain, CEO Hydropoint, Ray Clark, former Asst Secretary of the US Army and former White House Council on Environmental Quality, Dell Computer, Intel Corporation, GE, Ecolab, Waste Management

Job Function Expert Case Studies: BASF, Dow, Cummins Engine

Conveniently located at the Donald E. Stephens Convention Center (formerly Rosemont Convention Center) at Chicago's O'Hare Airport, SustainPro will afford easy access from all major business hubs across the United States. The SustainPro Conference is co-produced by SUPR Show LLC and Kyoto Planet (KyotoPlanet.com).

For more information on attending, visit www.sustainpro.com or call 732-476-6160 or email info@sustainpro.com. For information on exhibiting or presenting at the event, please call Dawn Pratt at 203-321-6444 or e-mail dpratt@greenfieldmediagroup.com.

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The CRO

Launched August 1, 2006 by business media veterans Jay Whitehead, CEO and Michael Connor, Editor and Publisher, The CRO is the leading corporate membership media platform in corporate responsibility. The CRO's media products include CRO Magazine, TheCRO.com, CRO Conference and webinars. The CRO covers governance, compliance, ethics, corporate social responsibility, investor relations, citizenship, socially responsible investing, sustainability, philanthropy and related topics. Members include 100+ corporations including IBM, Pepsi, Citigroup, Avon, Mattel, Washington Mutual, Stanford, Harvard, UCLA, Columbia, OCEG, LRN, OPI, and others. Headquartered in New York City and Roseland, NJ. More information at www.The CRO.com.

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