Sustainable Brands 09

BURLINGAME, Calif. - February 10, 2009 - Sustainable Brands 09 presents its third annual, three-day conference with a comprehensive look at how sustainability strategy is continues to be the singular driver for company success within current economic, environmental and social shifts. Sustainability leaders and pioneers will discuss the way in which business, government and NGOs operate in the rapidly changing world as sustainability continues to be a driver for revenue growth and brand equity in the 21st Century.

"¨Forward-looking business thinkers, brand strategists, designers, sustainability executives and communications experts at market-making companies including Aveda, Coca-Cola, Clorox, GE, HP, Johnson & Johnson, Nestle/Purina, Office Depot, PepsiCo, Proctor & Gamble, Seventh Generation, Toyota, Wal-Mart and others will be on hand for:

• Inspiration, insight and challenge from change makers who are leading the way


• Full tracks of "how to" dialogues led by those on the front lines on:


• Changing Market Drivers & Successful Strategic Response


• Breakthrough Business, Product, Packaging & Materials Re-design


• Positioning & Communicating a Sustainable Brand in an Economically Strapped, Web 2.0 world


• Supply Chain Solutions for Reduced Risks and Costs, and Positive Brand Impact


• Strategies and skills in partnering for success, measuring sustainability, igniting inspiration in skeptics and more

This year's program is being curated and hosted by an expanded advisory board of 35 exceptional leaders in sustainable innovation, all of who are Sustainable Brands alumni. The group brings a cross section of perspective and expertise in business strategy, brand leadership, design, materials, culture change and cross-sector collaboration. Among them they share a wealth of experience driving business success across all market sectors and within companies such as Coca-Cola, Proctor & Gamble, Nike, Nau, Seventh Generation, Royal Dutch Shell, Dow Chemical, Unilever, Interface Inc., New Belgium Brewery and many, many more. Together they will help shape the direction of the Sustainable Brands franchise, and ensure that the right topics and people are brought to the conversation both in 2009 and beyond.

Sustainable Brands Conference alumni have come to expect exceptionally high caliber faculty and content. SB'09 will once again showcase breakthrough innovation for sustainability and demonstrate how the best new solutions are born out of a new set of productive problem-solving conversations. These conversations are taking place among business units, between companies and their customers and other stakeholder groups, among businesses across market sectors and continents, and even among competitors.

Attendees will have an opportunity to participate in a variety of forums, discussions, workshops and keynotes that will help shed light on the context in which brands will be built in the future, as well as challenge assumptions and present new possibilities in the face of the massive change underway in the world. For those convening in Monterey this year, the business case for sustainable innovation is clear. For them, 2009 is expected to be the beginning of real progress as the climate for sustainable brands is finally fully right for change.

About Sustainable Brands
Widely reputed to be the most compelling sustainability conference of the year, Sustainable Brands ‘09 will convene over 600 brand leaders from companies such as AMD, AT&T, BP, Dell, Coca-Cola, Clorox, GE, HP, Kimberly-Clark, Nestle/Purina, PepsiCo, Time, Inc., Toyota, Wal-Mart and an unprecedented list of others. Details on the conference will be unfolding in coming weeks at: http://www.sustainablebrands09.com. SB08 sold out. Early registration incentives are in place now, but will be limited. Prospective attendees wishing to reserve space at the best rate and receive a complimentary hotel room night along with their registration should book soon.

About Sustainable Life Media
A business-to-business online community, e-newsletter and event company located in Burlingame, CA, Sustainable Life Media (SLM) is home for business professionals looking to build new value and competitive advantage by innovating more sustainable strategies, practices and products. SLM delivers top news stories related to the what, who and how of environmental and social innovation, and helps community members connect with thought leaders, peers, partners and solutions providers that can help them quickly reach their goals. For more information, please visit: http://www.sustainablelifemedia.com/about. To subscribe to SLM Newsletters, free, please visit http://www.sustainablelifemedia.com/newsletters.

Sustainable Life Media, Inc.

Sustainable Life Media, Inc.

Sustainable Life Media is an integrated media company that delivers information, produces events and cultivates communities of interest to facilitate the shift to a flourishing and sustainable economy. Our mission is to inspire and enable forward-thinking individuals and organizations to innovate and implement ideas that contribute to individual and collective health and prosperity that can be sustained.

We bring together optimistic, visionary and courageous individuals from around the world who share a passion for purpose and a desire to create change. Leaders from around the globe are intrigued by Sustainable Life Media's ability to convene diverse stakeholder groups that create an atmosphere for open and transparent conversations that lead us towards a future of innovation and imaginative ideas that support a flourishing and sustainable economy.

Sustainable Brands – our flagship learning, collaboration and commerce community, draws together sustainability, brand and design/innovation professionals to share success stories and emerging best practices and to push the envelope of social and environmental brand innovation. Our goal in serving the Sustainable Brands community is to paint a clear picture of what is driving change in today's business landscape, uncover leading-edge sustainable brand strategies and tools, and facilitate community collaboration for shared benefit – all with the goal of helping more brands prosper by leading the way to a better world. To learn more, visit www.SustainableBrands.com.

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