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Industry Leaders Join Advisory Board for Sustainable Brands ’08 Event

Submitted by: Sustainable Life Media, Inc.

Categories: Events, Corporate Social Responsibility

Posted: Jan 25, 2008 – 08:00 AM EST


Breadth of Talent Will Help Direct Look and Feel of Distinctive Conference

Jan. 25 /CSRwire/ - BURLINGAME, CA - January 25, 2008 – Sustainable Life Media today announced its advisory board for Sustainable Brands '08, the only event that addresses how to leverage all aspects of sustainability as a driver of brand value, taking place in California at the Hyatt Regency Monterey Resort from June 2-5, 2008.

The 11-person advisory board, whose members' experience spans all types of marketing communication disciplines, sustainability consulting, research and technology, includes: Steve Bishop, Sustainability Domain Lead, IDEO; Annie Longsworth, Executive Vice President and Managing Director, Cohn and Wolfe, San Francisco; Jacquelyn Ottman, President, J. Ottman Consulting and editor of Sustainable Brands Weekly; Brian Reich, Vice President of New Media, EchoDitto; Robin Raj, Founder/Executive Creative Director, Citizen Group; Jeff Slye, CEO (Chief Evolution Officer), Business Evolution Consulting; Terry Swack, Founder/CEO, Clean Culture; Maria Tikoff Vargas, Director of Strategic Partnerships, U.S. EPA Climate Protection Partnerships Division; Pam Van Orden, Founder and President, Enlightened Brand; Larry Vertal, Senior Strategist, AMD; Andrew Winston, co-author, Green to Gold, and editor of SLM's own strategy guide, Eco-Advantage Strategies.


"This esteemed group of individuals will be helping set the direction of the event and will ensure the key message of brand integration is infused throughout all aspects of the conference," said KoAnn Vikoren Skrzyniarz, CEO of Sustainable Life Media. "Sustainable Brands is about building brand value that moves beyond green, to a holistic approach integrating environmental and social impact with shareholder value as the new bottom line for the world's most forward-thinking companies and organizations, and this group is going to make certain our conference is tightly wound around that vision."

Widely reputed to be the most compelling sustainability conference of the year, Sustainable Brands '07 debuted in New Orleans in September 2007, convening 230 brand leaders from market-making companies such as AMD, AT&T, BP, Dell, Coca-Cola, Clorox, GE, HP, Kimberly-Clark, Kendall Jackson, Nestle/Purina, Pepsi, Time, Inc., Wal-Mart and an unprecedented list of others. Sustainable Brands ’08 is expected to deepen the previous year's discussions via three distinct program categories: Brand Drivers, The Brand Inside and The Brand Outside. http://www.sustainablebrands08.com

About Sustainable Life Media

A business-to-business online community, e-newsletter and event company located in Burlingame, CA, Sustainable Life Media (SLM) is home for business professionals looking to build new value and competitive advantage by innovating more sustainable strategies, practices and products. SLM brings business professionals top news stories related to the what, who and how of environmental and social innovation, and helps them connect with thought leaders, peers, partners and solutions providers that can help them quickly reach their goals. For more information, please visit: http://www.sustainablelifemedia.com

For more information, please contact:

Brittani Polivka Cohn & Wolfe
Phone: 415-365-8551
Phone 2: 510-290-8209

For more from this organization:

Sustainable Life Media, Inc.


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